Publications & Products
January 2011

Parent Programs
One Big Happy Family

Parent programs expand to educational institutions of all shapes and sizes

Key Constituency

How a medium-sized public university started its parents program

Features Seeding Growth

Small gift fees can be a large investment in fundraising transparency and accountability

Making Contact

Reaching prospective students on their terms may lead to increased engagement as students and alumni

Columns Talking Points: Speaking to Values

Communicating about school programs can bring new support

Office Space: Strategic View

Managing social media is a team sport