Publications & Products
CURRENTS March 2000
March 2000

Did You Say A Billion?

Responding to constituents' concerns about burgeoning endowments, megacampaigns, and other touchy financial issues

Cultivating the Benefit of the Doubt

Stop bad press before it starts by building up your campus's credibility with local media

Features How Crucial Are Family Ties?

Weighing the importance of campus grads to alumni office staffing

Getting Personal

Campuses recruit students with interactive and individualized Web offerings

Columns Campaign Strategies: Clearing a Path to Success

Sometimes independent schools must break through outdated campaign paradigms to reach their goals

Closing Remarks: Leading the Way

Qualities for successful leadership in a digital world