Publications & Products
CURRENTS April 1998 cover
April 1998

Effective Presentations
What Do They Expect?

When presenting to smaller groups, you want them to take action. Here's how to give them the information THEY need to get the results YOU need

Features The Element of Surprise

How marching bands, Nerf balls, and water pistols can wake up alumni volunteers

World-Class Annual Funds

Here's how to take your appeal abroad to tap some of your best prospects

Departments In Advance: The Public Perspective

What CEOs at 40 public universities think about fund raising

In Advance: Just the Facts

Campus PR pros must be active in assuring accurate reporting