People & Communities
Social Media Twitter Chats

When: 2-3 p.m. Eastern (U.S.)  / 7-8 p.m. BST (U.K.) on the second and fourth Tuesdays of every month
Where: Twitter, using the #casesmc hashtag

Join your colleagues in a bimonthly conversation on the latest issues in social media and advancement. Chat topics are co-moderated by members. If you're interested in co-moderating a future Twitter chat, email or direct message Meredith Barnett, online communications specialist, at @mer_barnett or

Upcoming Chats
  • Jan. 23 - Upping your video game in 2018 with Jon Gabriel, coordinator of digital marketing & social media at University of Central Florida 
  • Feb. 13
  • Feb. 27
  • March 13 - No chat; this is during the Social Media & Community conference 
  • March 27

How to Participate
  • To join the conversation, first log into Twitter and search for the hashtag #casesmc at the time of the chat.
  • Chats last one hour and typically cover five to seven questions. Questions, asked from the @CASEAdvance account, are numbered Q1, Q2, etc.
  • To respond to a question, either reply to the tweet from CASE or open a new tweet. Label your answer A1 to respond to question one, A2 to respond to question two, and so on. Make sure to use the hashtag #casesmc in your answer.
  • Refresh your browser as needed to see chat participants' responses.
  • Feel free to respond to fellow participants, ask follow-up questions or share resources.
  • After the chat, CASE will create and share via Twitter a recap of the discussion.

Twitter Chat Archive

2017 | 2016 2015 | 2014 | 2013 | 2012

Dec. 12: Breaking news on social
Moderator: Kimberly Stern (@kimberlylstern), director of social and digital media at Colorado State University

Nov. 14: Campus rivalries
Moderator: Jamie Lewis (@jlew8), digital specialist at the University of Georgia

Oct. 24: Student/alumni-run social accounts
Moderator: Nicole Jobst Smith (@njobst), assistant director of public relations and social media at Drake University

Oct. 10: Fresh approaches to digital storytelling
Moderator: Liz Harter (@EAHarter), social media manager at the University of Notre Dame

Sept. 26: Social listening
Moderator: Liz Gross (@lizgross144), market insights manager at Great Lakes Higher Education Corporation

Sept. 12: Content planning & workflow tools 

Aug. 8: Cross-cultural communication
Moderators: CASE President and CEO Sue Cunningham (@CunninghamCASE) and Vice President of Global Engagement Tricia King (@triciaking1)

July 25: Podcasting
Moderators: The hosts of Higher Ed Social: Lougan Bishop (@lougan), web and digital media manager at Belmont University, and Jackie Vetrano (@JackieVetrano), social media coordinator at Skidmore College 

June 27: Summer content inspiration
Moderator: A J Lopez (@ajl3photo), social media coordinator at Midwestern State University

May 23: Commencement 2017: The wins, the struggles, the takeaways

April 25: Social stewardship 
Moderator: Jordana Torres (@JordanaTorres), associate director of social media at Northeastern University

March 28, 2017: Voice, authenticity & humor
Moderator: Jeremiah Barba (@jeremiahbarba), digital marketing manager at Up&Up. 

March 7, 2017: Surviving and thriving as a social media team of one
Moderator: Abby Meyer (@abbyelisabeth25), web content/social media specialist at University of Nebraska Medical Center

Feb. 28, 2017: Keeping up and keeping it fresh on social
Moderator: Nikki Sunstrum (@nikkisunstrum), director of social media at University of Michigan 

Feb. 14, 2017: Building community: Making your students/donors/staff/alumni feel loved
Moderators: Joel Renner (@JoelRRenner), manager of digital strategy & career systems at George Washington University School of Business, and Chris Barrows (@CBarrows), social media & mobile products coordinator at New York University

Jan. 17, 2017: Snackchat

Twitter feed-SMC