Conferences & Training
Faculty - Institute for Senior Alumni Relations Professionals

Conference Chair

Matthew Borowick headshot

Matthew Borowick
Associate Vice President for Alumni and Government Relations
Seton Hall University

Matthew Borowick is the associate vice president for alumni and government relations at Seton Hall University. His career has included corporate, government and higher education employers.

In 1999 he established Seton Hall's Government Relations department, serving as the university's chief liaison to state and federal government officials. He has helped shape legislation and secured more than $40 million for university initiatives. In 2004, he was given responsibility for the university's alumni relations program, which serves 92,000 graduates.

Borowick recently concluded a three-year term as the presiding officer for PCUAD, the Private College and University Alumni Director organization. He has been a frequent presenter and chair at CASE conferences and has been widely quoted in CURRENTS and other higher education publications. He has consulted nationally and internationally.

He earned a bachelor's degree in economics and a master's of business administration degree in finance, both from Seton Hall.


Jackie Collier

Jackie Collier
Associate Vice President for Alumni
Berea College

Jackie Collier is the associate vice president for alumni at Berea College, where she is responsible for leading alumni and college relations. With more than 30 years of experience in the alumni relations field, Collier brings extensive experience in organizing reunions and other events, fundraising, stewardship and connecting communities.

Collier has been a member at CASE since 1980, during which time she has served in a variety of volunteer roles including as a member on the Commission for Alumni Relations. Regionally, she has served on the District III Board as well as programming and conference planning chair.

Chris Marshall

Chris Marshall
Senior Vice President and Managing Director
Grenzebach Glier and Associates

Chris Marshall, senior vice president and managing director at Grenzebach Glier and Associates, has more than 15 years of alumni relations experience working with university leadership at top-ranked institutions. Drawing on his extensive expertise in higher education advancement, he is highly successful in securing the buy-in and support of key stakeholders in executing new initiatives. He has proven successful in building large teams and complex organizations. His particular expertise includes alumni relations, alumni engagement metrics, strategic planning, volunteer management, leadership development, and annual giving.

From 2008-2013 Marshall served as associate vice president for alumni affairs at Cornell University. In this capacity, he worked closely with senior leadership as a member of the planning team for the relaunch of Cornell's "Far Above" campaign. His other accomplishments at Cornell include introducing an alumni engagement index for measuring the success of the alumni affairs program, building professional affinity programs for communities of like-minded alumni, a new emphasis on student and young alumni programming, and a strategic investment in using social media for engagement. He also introduced and implemented an integrated model of alumni affairs and development that promotes a collaboration of those efforts as one organic and holistic piece of the same advancement operation. Under his leadership, the Cornell University alumni affairs program received CASE Circle of Excellence Awards for the Cornell Silicon Valley program and the Cornell Entrepreneur Network.

Prior to joining Cornell, Marshall served for seven years as executive director of the Lehigh University Alumni Association. There, he created an increased regional and international presence for alumni events; he also restructured the website to include an event management system and a more customer-centric alumni database. Under his direction, the Lehigh University Alumni Association received CASE Circle of Excellence Awards for programs such as the innovative Young Alumni Reunion program, the Association of Student Alumni program, and Senior Alumni programs.

He has been a featured speaker at conferences all over the world. From 2004 to 2007 he served as president of the Association of Private College and University Alumni Directors (PCUAD). He led the effort to develop an online benchmarking and assessment tool to measure alumni relations programs.

Marshall earned his bachelor's degree from Lehigh University.

Gary Olsen headshot

Gary Olsen
Vice President for University Advancement
University of Scranton

In February 2013, Gary Olsen was named vice president for university advancement at the University of Scranton. In this position, he oversees all aspects of the university's development and constituent relations program and serves as a member of the President's Cabinet. Prior to coming to Scranton, he served for 20 years as associate vice president of alumni relations at Villanova University, where he served as a member of the senior advancement team and was involved in the management of three capital campaigns.

Olsen is a recognized leader in the advancement profession. He has served as a member of the CASE Board of Trustees and has chaired the CASE Commission on Alumni Relations. He has presented at numerous CASE educational programs and conferences including the CASE Summit for Senior Advancement Leaders, the CASE Latinoamerica Conference in Monterrey, Mexico, and the CASE Summer Institute on Alumni Relations, where he served as faculty chair. He has also presented at numerous CASE District Conferences and has hosted many professional colleagues for benchmarking visits.

Olsen's areas of expertise include board development, strategic planning, volunteer engagement, corporate partnerships and integrated alumni relations/development strategies. A frequent public speaker, he has spoken at the Bucks County PA September 11 Memorial Program and previously hosted and produced a public affairs radio program.

Olsen holds a bachelor's degree in sociology and a master's degree in counseling from Villanova University.

John H. Shannon
Associate Professor of Legal Studies, Stillman School of Business
Seton Hall University

John H. Shannon is associate professor of legal studies at the Stillman School of Business at Seton Hall University. Recognized as an excellent teacher, he is a leader in incorporating the use of information technology to enrich learning environments. He has served on the faculty of the Stillman School since 1982. His teaching portfolio includes the areas of legal environment, law and entrepreneurship, global business, corporate social responsibility and corporate governance. His research interests focus on the intersection of law, business and technology, information privacy, corporate social responsibility and regulation of business. He is co-author of The Legal Environment of Business: A Managerial and Regulatory Perspective, and several articles examining the above areas.

Shannon was previously vice president for university affairs at Seton Hall University, concluding that four-year appointment in August 2001. In that capacity, he led all phases of the university's external relations, including alumni relations, development, corporate communications and government relations.

Prior to his tenure as vice president, Shannon served as dean of the Stillman School, beginning that appointment in July 1994. During his tenure, the Stillman School developed several new undergraduate and graduate programs and launched several centers in support of specific academic programs. He proved to be an outstanding fundraiser and constituent builder, securing endowments that sustain several of the school's academic centers.

Karen White

Karen White
Executive Director for Alumni Relations
George Washington University

Karen White has spent more than 20 years in higher education advancement. She is the executive director for alumni relations at the George Washington University. In this role she provides strategy and direction for the university's Colonials Weekend program and alumni affinity engagement programs. She is responsible for the overall volunteer management of GW's Alumni Association and the Mount Vernon National Advisory Council. 

Prior to joining GW, she served as assistant to the president at Miami University where she directed all university ceremonies and events hosted by the President's Office. She has worked regionally and nationally to advance the alumni relations profession, serving in a variety of volunteer roles for CASE. She served as a faculty member for CASE's Institute for Senior Alumni Relations Professionals, Newcomers in Alumni Relations workshop, and Summer Institute in Alumni Relations. She recently finished her term as a CASE Commissioner on Alumni Relations. 

White holds a bachelor's degree in journalism from the University of Maryland, College Park and a master's degree in college student personnel from Miami University. A CASE member for more than 20 years, she is a current member of the CASE Commission on Alumni Relations and is a contributing writer to the book From Donor to Philanthropist: The Value of Donor Education In Creating Confident, Joyful Givers.