Conferences & Training

Communications and Reputation Management in HE

March 1, 2018
Friends House, Euston
London, United Kingdom

Think big and act boldly. The inside story of leading comms within HE - and the ways in which communications is evolving from promoting stories to ‘owning' and managing the brand and reputation of an institution.

Sessions and case studies will cover a range of topics including protecting and promoting brand and reputation, leading change and innovation, and engaging students in the process of promoting an institution. The day will begin and end with panel discussions featuring leaders from inside HE as well as voices from the media and 3rd sector who are pioneering new ways to deliver communications.

This event is aimed at senior communications professionals working in higher education and would ideally suit those working at Director or Head of department level. In addition to panel discussions and case studies, the day will involve lots of opportunities to share best practice and network with others dealing with the same challenges in other institutions.

Why attend?

• The main objectives of attending are to network, share best practice and discuss how to overcome the challenges of leading and delivering communications and brand management for a university.

Outcomes from event

• Brand/reputation building and management
• Student engagement
• Internal communications in a HE context
• Social media innovation