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Social Media Event Coverage: Survival Guide for Small Teams
Article,  BriefCASE Article Quality posts matter more than quantity, agreed participants in CASE’s most recent #casesmc Twitter chat.

3 Reasons to Cut the Golf Tournament
Article,  BriefCASE Article Fundraising events can very easily be ineffective, says a CASE faculty member. Here are three reasons to rethink them.

In The Unlikely Event
Article,  BriefCASE Article Consider three approaches to freshen event-planning staples: crowdsource visuals, engage the masses and change perspectives.

A Great Debate Takeaway: Empower Your Alumni
Article,  BriefCASE Article To capitalize on a big campus event, give your stakeholders the tools to showcase it.

Shaping a Strategic Approach to 50th Anniversary Reunions
Article,  BriefCASE Article Highlighting milestones and revisiting college memories make 50th anniversary reunions memorable, nostalgic occasions. To make the tradition more dynamic and engaging, colleges and universities should consider a strategic approach to class reunions, says Lynn Langnas, associate director of class programs at Saint Joseph's University in Philadelphia.

Dos and Don'ts for Student Philanthropy Events
Article,  BriefCASE Article In February 2015, Indiana University Northwest students proved that a little love can go a long way. Especially if it's fueled by cookies.

Alumni Event Planning: Repeat These Five Mantras
Article,  BriefCASE Article This fall, the University of Cambridge’s Judge Business School will celebrate its 25th anniversary, and to mark it, alumni chapters from Sydney, Australia, to Santiago, Chile, will sponsor celebratory boat cruises and barbeques. Events like these, however, are a means rather than an end, according to presenters at the 2015 CASE Summer Institute in Alumni Relations.

Plan Before Staging an International or Regional Event
Article,  BriefCASE Article Event planners should research culture and etiquette before staging a special event in another country or region, says one experienced practitioner.

President Flips Script on Graduation Speakers
Article,  BriefCASE Article While many institutions pay for commencement speakers, a community college in Wisconsin does the opposite. It asks speakers to make a gift to the institution.

How Event Planners Can Get More for Their Money
Article,  BriefCASE Article Special event planners can ultimately save money by purchasing equipment that they will use repeatedly for all of their events, says one experienced practitioner.

U.K. Institutions See Opportunity in Olympics
Article,  BriefCASE Article Colleges and universities in the United Kingdom are hoping to capture some of the attention being focused on London as it hosts the 2012 Summer Olympic Games later this month.

SCHOOLS-L Followers Weigh in on Attracting Attendees to Independent School Events
Article,  BriefCASE Article Participants in a recent conversation on SCHOOLS-L, a CASE listserve for independent schools, shared strategies, tips and case studies on how to raise event attendance.

CASE Survey Identifies Key Traits for Successful Alumni Relations
Article,  BriefCASE Article A CASE survey on alumni relations programmes outside of North America reveals that frequent communications via e-newsletters and alumni magazines as well as more holiday excursions and personal-interest events can increase the number of donors for these institutions.

Lessons Learned: How one University Grew Attendance, Gifts at Reunion
Article,  BriefCASE Article High-level volunteer support, a unified advancement staff and robust data are critical for institutions planning to transform their reunion programs, according to two presenters at a recent CASE Online Speaker Series on campus reunions.

Campus Traditions Can Build Alumni, Financial Support
Article,  BriefCASE Article From pumpkin tossing competitions to convocation ceremonies in Latin, campus traditions that create a lasting bond between students and their institutions can play a vital role in nurturing alumni support, according to University Affairs.

Evaluate Alumni Events in Multiple Ways, Speakers Say
Article,  BriefCASE Article A key component of event management is evaluation, according to two faculty members speaking at the 2010 CASE Summer Institute in Alumni Relations.

Successful Affinity Group Reunions Require Strong Volunteer Participation
Article,  BriefCASE Article Motivating volunteers to play a significant role in planning and organizing is the key to holding a successful affinity reunion.

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