Awards
1b. Advancement Services: Donor Relations

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Donor Relations/Customer Service includes those areas responsible for addressing and responding to donor issues and communications related to gifts and pledges and may include stewardship and public relations activities at some institutions. This category identifies institutions that have developed a program or process that has resulted in a significant positive impact on an institution's overall advancement division. All institutions, regardless of staff size, budget or number of constituents, are encouraged to enter.

Entry Questions

Entry Instructions

Judging Criteria

Non-English Entries


Entry Questions
  • Title of entry
  • Provide a concise summary of your entry. If your entry is selected for an award, your summary will be used in award-related materials. Please limit response to 250 words. 
  • Briefly describe your institution/organization (type, enrollment FTE, mission).
  • List the names, titles and roles of primary staff contributors and note their significant contributions.
  • List your target audience(s) and how you addressed their needs, if applicable.
  • If outside vendors/consultants were used, please explain what role they played. 
  • Why do you think your entry is distinctive? Entrants can emphasize budget, staff, challenges addressed, goals met, meeting the mission, serving the target audience or anything else that makes your entry worthy of an award. Please limit response to 500 words.
  • Describe your goals/objectives and how they were measured/met. If this is a recently launched program, describe your plans to evaluate it. 
  • Total number of addressable alumni, if applicable.
  • Number of donors and prospects on record, if applicable.
  • Feel free to provide any additional information that clarifies the purpose and/or outcome of this work (including any comments about attachments).
  • So that we may recognize our winners through social media, please provide your institution's preferred @handle and/or #hashtag. (For example: @CASEAdvance #CASECOE). 

Entry Instructions

Each program constitutes a single entry. You may enter as many programs as you wish. Programs may be ongoing or new this year but must have been in place long enough to show quantifiable results. Winning programs may not be resubmitted for an award within three years of its first submission.

  1. Submit your entry with attachments through our online entry process.
  2. Your entry form and supporting documents must be submitted online no later than March 1, 2019. 

Judging Criteria

Gold, Silver and Bronze awards may be awarded within each subcategory to recognize model advancement services programs. An overall category Grand Gold award may also be awarded for superior work.

The judges will look for entries that specifically:

  • Demonstrate good planning/objectives and solid results
  • Serve as models for other institutions and are replicable
  • Reflect strategic management of available resources
  • Supports the mission of the institution
  • Demonstrates creativity and innovation
  • Demonstrates integration with advancement goals in purpose and execution

Non-English Entries

CASE welcomes entries in other languages besides English in this category. While entry questions must be completed in English to facilitate judging, entry materials written in languages other than English are eligible for recognition as long as such materials are accompanied by brief explanations written in English.

You will be able to attach materials and include explanations in English during the online entry process.


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