Awards
Issues & Crisis Management

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Issues Management
Proactive issues management and planning used to address such internal/external campus issues as reputation/image management; environment; drinking; college costs; safety/security; research/intellectual property; parental involvement; and service to students.

Crisis Management
Strategic communications management used to explain and defuse immediate crises such as hate crimes, student/staff deaths, sexual harassment, weather-related disasters and health issues.

Entry Questions

Entry Instructions

Judging Criteria


Entry Questions
  • Title of entry
  • Provide a concise description of this entry
  • Please provide the names of staff who worked on this entry
  • Describe how you brought direction and control to the issue or crisis
  • Note the communications channels you used to reach various publics
  • Describe follow-up activities after the immediate situation or crisis had passed
  • List your target audience(s) and how you addressed their needs
  • Total budget for entry, excluding salaries but including the cost of vendors/consultants
  • Why do you think your entry is deserving of recognition? Entrants can emphasize budget, staff, goals, meeting the mission, serving the target audience or anything else that makes the entry worthy of an award. Please limit answer to 500 words.
  • Please provide the name of the head of your institution
  • So that we may recognize our winners through social media, please provide your institution's preferred @handle and/or #hashtag. (For example: @CASEAdvance #CASECOE)
  • Share any additional information to clarify the purpose and/or outcome of this work

Entry Instructions

Each program constitutes a single entry. You may enter as many programs as you wish. Programs may be ongoing or new this year but must have been in place long enough to show quantifiable results. Winning programs may not be resubmitted for an award within three years of its first submission.

  1. Submit your entry with attachments through our online entry process.
  2. Your entry form and supporting documents must be submitted online no later than March 9, 2018. This category will be reviewed electronically and need not be mailed to the judging location. However, please print out your entry application for your records.

Judging Criteria

Grand Gold, Gold, Silver and Bronze awards may be given for outstanding planning efforts and results in dealing with external and/or internal institutional issues or an immediate crisis situation.

The judges will look for:

  • Well-stated goals and objectives
  • Thoughtful planning and implementation of a strategic communications or crisis management plan
  • Strategies for communicating with all affected or interested constituencies
  • The communicating and tracking of an issue/crisis situation
  • Evidence of plan adaptation as the situation or crisis evolves
  • A summary of results, including an assessment of success or other outcomes


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