ILLUSTRATION: JEFF KOTERBA
Q: There's a typo on the cover of our magazine! We spotted it on the advance copies and asked our printer to hold the mailing. Has this ever happened to you? How did you handle it?
—Rochelle Broder-Singer, editorial director, BusinessMiami, University of Miami School of Business Administration
A: Your business school magazine needs to project competence and professionalism. I would bite the bullet and redo them all.
—Tristan Davies, assistant director for administration and communications, George and Anne Ryan Institute for Neuroscience, University of Rhode Island
A: A few years ago, we ran a cover story about a prominent alumna and used a 1970 Getty Image of her as a campus activist. Great story, great vintage cover-only, the picture wasn't of the alumna, who is African American, so the mistake really tied into conversations about how the media misidentify minorities.
It turned out that the original caption had misidentified the alumna. In the next issue, we explained how the error happened with insights from one of our psychology professors who studies race-memory bias.
—Rebecca Lindell, associate director for content strategy, Weinberg College of Arts and Sciences, Northwestern University, Illinois
A: I had a "just kill me now" moment when a center-spread image with lots of lines connecting names to departments ended up being inaccurate. A stopped press and thousands of dollars later, the error was fixed. We met about improving procedures between art and editorial and were praised for stepping up with solutions.
Another time, a mistake was found after we went to press. Our art director created a correction sticker, which we stuck over the error on the copies for campus.
—Lori Oliwenstein, editorial director, Office of Strategic Communications, Caltech
Jennifer Cunningham, assistant vice president for alumni engagement at Lehigh University in Pennsylvania, races half marathons, duathlons, lake swims, cross-country races, and more. She keeps her Half Ironman medal in her office to remind herself of how much she can accomplish in life and advancement.
How do you balance training with a career?
Exercise is how I process things and stay relaxed. It's not an add-on to my life—it's part of my life. I have two 11-year-olds and a spouse who are very supportive when I'm gone for hours on the bike.
Which races do you prefer?
I do the Olympic distance most often. The Half Ironman has been my longest distance so far. I just did my second one in September, and I beat my goal, so while I was tired for a week, I was very happy! It was a 1.2-mile swim in the Atlantic City Bay, a 56-mile bike, and a 13.1-mile run on the boardwalk, where hordes of tourists cheered us on.
Why keep your medal at work?
Sometimes I open my drawer and look at my race bling for that extra boost of "you got this." If I can cross an Ironman finish line, I can certainly handle whatever comes at me during my workday. I just need a reminder to tap into the same discipline and motivation that I tap (OK, dig) into when I'm on mile 11 of the run in 85-degree heat.
What are your long-term goals?
Long, long term, I want to be the oldest female to finish
the Ironman World Championship in Kailua-Kona, Hawaii. Harriet Anderson finished at age 78—she's such an inspiration to me. If I can't be the fastest in the world, I can at least be the oldest. I just turned 48, so I've got a few years to train.
Selene San Felice
LOGO CREDIT: IRINA KRUGLOVA