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Message From Your Co-Chairs
Producing an engaging, effective periodical today involves much more than choosing the right words and images—in other words, it involves much more than editing. We all must understand and embrace new technologies; navigate institutional bureaucracies and politics; manage people, time, and budgets; and do it all without losing sight of the creativity and inspiration that will capture the hearts and minds of our readers.

The 2009 CASE Editors' Forum is bringing together a group of speakers and presenters who, collectively, embody the diverse skills, talents and experience that go into producing outstanding magazines. So join us in beautiful San Francisco for three days of workshops, presentations, conversations and a few surprises that will refresh and recharge our professional spirits and remind us why we as editors have the best jobs in the world. 

JenningsMatthew Jennings, Conference Co-Chair
Editor, Middlebury Magazine
Middlebury College

Matt Jennings has edited award-winning publications for more than a decade, first at Sidwell Friends School in Washington, D.C., and for the past six-plus years at Middlebury College in the beautiful Champlain Valley of Vermont.

He’s proud of the fact that his magazines have won CASE Circle of Excellence gold medals at each institution; less proud of the number of technicals he received as a high school basketball coach; and more proud of his two-and-a-half-year-old son, John. If pressed, he’d admit that his greatest talent is an ability to read a magazine while walking across any imaginable terrain.

weinsAnn Wiens, Conference Co-Chair
Director of Publications and Editor, Demo magazine
Columbia College Chicago

Ann Wiens developed and launched DEMO magazine for Columbia College Chicago in 2005, and edits other college publications, in print and online, including the annual report and viewbook. She is delighted that DEMO and Columbia's annual report have won CASE awards each year, and gives much of the credit to their fabulous art director, Guido Mendez.

Before coming to Columbia College, Wiens edited a national contemporary visual art magazine, the New Art Examiner. She was the art critic for the weekly newspaper New City, writes monthly on art for Chicago magazine, and has written for the Chicago Reader, Dialog, CS, and Art & Antiques. Her interest in writing about art evolved from her interest in making it. A painter, she is represented by Byron Roche Gallery in Chicago and has exhibited nationally.

Wiens earned amaster's degree in fine arts at the State University of New York, Stony Brook; a bachelor's degree at the School of the Art Institute of Chicago; and attended the University of Oklahoma when she still thought she'd major in journalism, not art. She drives a 1964 Ford Fairlane and has two kids, two dachshunds, and too few hours in the day.

Featured Speakers

KEYNOTE:


marzoratiGerry Marzorati
Editor-in-Chief
New York Times Magazine

 



DadichScott Dadich
Creative Director
Wired

 

Sue Halpern, Author, most recently of Can't Remember What I Forgot: The Good News from the Front Lines on Memory Research (2008)

whiteJohn H. White
Pulitzer Prize-winning Photographer
Chicago Sun Times

 

WolmanDavid Wolman
Author of the recently released book Righting the Mother Tongue: From Olde English to E-mail, the Tangled Story of English Spelling

David Wolman is an author and journalist based in Portland, Oregoin. A contributing editor at Wired, he also writes about science, culture and travel for publications such as Newsweek, National Geographic Traveler, Discover, New Scientist and Outside.

His latest book is Righting the Mother Tongue: From Olde English to Email, the Tangled Story of English Spelling. His first book, A Left-Hand Turn Around the World, explores the mystery and meaning of left-handedness.

Wolman is a former Fulbright Fellow and holds a bachelor's degree in geography and a master's degree in journalism.

Conference Faculty

andersonDick Anderson
Editor, Occidental Magazine
Occidental College

Dick Anderson is publications editor for Occidental College in Los Angeles and editor of Occidental Magazine, which won a CASE Circle of Excellence silver medal for general interest magazines in 2005.

He joined Occidental in 2000, following previous stints at Washington and Lee University (1992-1997) and Claremont McKenna College (1997-2000). A 1986 graduate of the University of North Carolina at Chapel Hill, he wrote and published A Pig a Day: Icons of Barbecue 2008 Desk Calendar, devoted to BBQ art nationwide. Anderson also writes frequently for other college publications, including Bowdoin, Colgate, Illinois Wesleyan, Middlebury, USC and UNC.

BanaszynskiJacqueline M. Banaszynski
Knight Chair Professor and Editing Fellow
Missouri School of Journalism and the Poynter Institute

Jacqui Banaszynski holds the Knight Chair in Editing at the Missouri School of Journalism and is an Editing Fellow at the Poynter Institute. She worked in newsrooms for more than 30 years, most recently as projects editor at The Seattle Times.

While at the St. Paul Pioneer Press, Banaszynski won the 1988 Pulitzer Prize in feature writing and the SPJ Distinguished Service Award for “AIDS in the Heartland,” an intimate account of the death of a gay farm couple. She was a finalist for the 1986 Pulitzer in international reporting for coverage of the Ethiopian famine, and won the national AP Sports Editors award with deadline coverage at the 1988 Summer Olympics.

Her edited work has won the ASNE Best Feature Writing Award and the Ernie Pyle Award for Human Interest Writing. She edited an investigative series on the failure of public defense that was a finalist for the Goldsmith Award and for the Selden Ring Award, and a series on the global economy that was a finalist for the prestigious Gerald Loeb Award.

Banaszynski leads workshops for journalists around the world and has served four times as a Pulitzer juror.

Nancy BartosekNancy Bartosek
Director of Editorial Services
Texas Christian University

Director of editorial services at Texas Christian University (TCU) since 2001, Nancy Bartosek is responsible for producing the quarterly, 80-page The TCU Magazine and is editor of Endeavors, the annual online research magazine published by the Office of Graduate Studies and Research. She is a member of the management team for Marketing & Communication where she helps produce university print, radio, and broadcast marketing, branding, and advertising. She plans marketing campaigns and produces award-winning print materials for admissions, graduate studies, study abroad, and other departments and offices across campus as part of a creative team. In addition to chairing the TCU Editorial Priorities Committee, Bartosek has served as co-chair of the CASE Publications Professionals conference.

A 1996 communications graduate of the University of Texas at Arlington, she began her journalism career at UTA’s student paper, where she was a lead investigative reporter on the team that earned the prestigious Freedom of Information Award from the Society of Professional Journalists. Bartosek was the higher education reporter at the Arlington Star-Telegram for a year before joining TCU in 1997 as assistant director of editorial services. She has written stories from Wyoming, California, Belize, and Romania.

Paula Brewer Byron
Editor, Harvard Medical Alumni Bulletin

Kevin Cool
Editor, Stanford Magazine
Stanford University

Kevin Cool has been editor of Stanford Magazine since 2000. Prior to that he edited magazines for Stanford Law School and Colby College.

He and his wife, Kim, have one son, Griffin, age 12. In addition to being an avid father, Kevin likes hiking, baseball, driving with the top down, and abundant sunshine, all of which make California a suitable location. He spends a week each September backpacking with friends he met at the first CASE Editors Forum in 1995. His knees are shot, but he can still go from first to third on a single.

dimichelePatrick DiMichele
Senior Strategist
mStoner

Patrick DiMichele has created Web strategies for public universities, private liberal arts colleges and an array of institutions in-between. Working with the mStoner creative and technical teams, he's led initiatives for Ball State University, College of William & Mary, George School, Macalester College and Princeton University.

Before he was a hot-shot "senior strategist", DiMichele ran the design practice at mStoner where he created Web sites for Harvey Mudd College, McDaniel College, Quinnipiac University, Western Carolina University and Yale Law School. Prior to joining mStoner, he was a senior designer for CDW—one of the 10 largest ecommerce sites on the Web. In that capacity he worked to enhance the overall user experience at CDW.com. Through his tenure, he managed the restructuring of the Web site information architecture, designed visual interface concepts and took part in planning a CMS implementation.

He holds a degree in English and political science from Indiana University and spends way too much time in bookstores.

gabelJ.C. Gabel
Editor-in-Chief, Stop Smiling

J.C. Gabel got his start in magazines in high school, working on various "zines" published by friends. At age 19, he started STOP SMILING after several months traveling on road trips, piecing together stories he originally intended to submit as freelance pieces. The majority of these stories became the focus of the first few installments. The magazine was published twice a year for five years before relaunching in 2002 as a full-color bimonthly publication. The title itself, editorially shepherded by Gabel and managing editor, James Hughes, is sophisticated yet simple, irreverent but unpretentious, expansive and yet finely tuned to its audience. Its in-depth feature stories and interviews intentionally exhibit a level of timelessness. With each installment, the stories reaches beyond the surface of the subjects covered, creating an insightful and humorous publication centered around a thematic blueprint.

STOP SMILING is also known for printing multiple covers of the same issue for each themed edition. As of fall 2009, STOP SMILING is going to phase out the magazine format to transition into book publishing after 39 issues. They have created a book imprint in conjunction with Melville House/Random House, and will start releasing four titles a year in 2010. The STOP SMILING brand will also expand its online presence to include exclusive slide shows, podcasts, videos as well as the regular blogs, columns, reviews and interviews.

GapinskiDoug Gapinski
Design Director
mStoner

Doug Gapinski joined mStoner in 2007, and now functions at mStoner (a communications consultancy specializing in higher education) as creative director, working with teams of writers, designers and other creative types on marketing, content and visual interface.

Gapinski's philosophical approach is to provide best practices for usability and support clients’ brands in a way that’s current and relevant. He sees creative as an assembly process: taking raw materials, branding attributes, marketing messages, images, colors, type and editorial content—and assembling these pieces into configurations that are usable and appealing.

He earned his bacehlor's degree in studio art with a focus in graphic design from Indiana University. Prior to his education as a creative type, he attended Purdue for two years. In a previous life, he studied genetic biology and computer science; designed Web sites for local businesses, healthcare companies, software firms, agencies and nonprofits; worked on the Barack Obama ‘08 identity campaign; produced design strategy and visuals for leading brands such as Sears and Kenmore; and lived in Singapore for two years.

gerberMax Gerber
Photographer

Max S. Gerber is a professional editorial and commercial photographer based in Los Angeles. Specializing in portraits and documentary photography, clients include TIME, the Wall Street Journal, Forbes, BusinessWeek, the Magazine Group, the University of Southern California, Occidental College, and Middlebury College. He can sometimes be found teaching a portrait photography class at Cypress College in Orange County, California.

In 2008 his book My Heart vs. the Real World, a photo-documentary project on children with heart disease, was published by Cold Spring Harbor Laboratory Press.


GibsonDavid Gibson
Director of Communications for Development
Dartmouth College

David Gibson is director of communications for development at Dartmouth College, where he directs strategy and product for the college’s fundraising efforts. He and his nine-person editorial/design staff are a resource for colleagues, providing communications counsel and producing speeches, Web sites, white papers, films, annual reports, brochures, institutional identity pieces and more. With Dartmouth’s senior officers they also produced the themes, messages and “jingle” for a $1.3 billion fundraising campaign.

He has been in higher-education publishing for twenty years, as editor and publisher of Cornell Magazine (1996-2000) and editor of Northeastern University Magazine (1989-1996). At Cornell, where he directed a design overhaul and reorganized the business operations, he and his staff won two Sibley/Newsweek Magazine of the Year awards and eliminated a longstanding budget deficit. At Northeastern he financed improvements to the bimonthly by creating a profitable commercial advertising department and annual voluntary subscription campaigns. He was a managing editor at Yankee, has been on the faculty of CASE’s Summer Institute in Communications for twelve years (two as chairman), and lectures and consults in higher education communications.

hayTina Hay
Editor, The Penn Stater
Penn State Alumni Association

Tina Hay is editor of The Penn Stater, the bimonthly magazine for the 160,000 members of the Penn State Alumni Association. The Penn Stater won the 2007 Robert Sibley Magazine of the Year Award from CASE and has garnered more than 180 other national awards in the past five years. Tina is a little embarrassed to admit that The Penn Stater doesn’t yet have a Web site, but points out that it does have a pretty cool blog: http://pennstatermag.wordpress.com.

Tina is a frequent presenter at the CASE Editors Forum and has twice co-chaired the conference. She also teaches in the magazine track at the CASE Summer Institute in Marketing and Communications; has spoken at magazine-editing conferences in Michigan, Ohio, and Florida; and has provided private consultation and critiques to a number of alumni magazines. She also has written nearly a dozen articles for CURRENTS magazine.

Hay has been editor of The Penn Stater since 1996; before that, she spent 13 years as external relations coordinator for Penn State’s College of Health and Human Development, and earlier in her career she was news and sports director for a pair of radio stations in State College, Pa. A really long time ago, she was the all-night DJ on an FM rock station. For nearly 25 years she also has been the public address announcer for Penn State women’s basketball games in the Bryce Jordan Center. In her spare time she sings alto in a choral society, dabbles in photography with her beloved Nikon D40 (check out some of her photos at www.personal.psu.edu/tmh1), and spends way too much time on Facebook.

keigerDale Keiger
Associate Editor, Johns Hopkins Magazine
Johns Hopkins University

Dale Keiger is associate editor of Johns Hopkins Magazine and the Johns Hopkins Publishing Group. A writer-for-hire since the age of 19, he is a 15-year veteran of university magazines and has won 12 CASE medals for feature writing, including three grand golds for article of the year. He has also won a Washington Monthly national journalism prize and an H.L. Mencken Award for investigative reporting.

Dale is a 1976 summa cum laude graduate of the Scripps School of Journalism at Ohio University.

loftusMary Loftus
Associate Editor, Emory Magazine
Emory University

Mary Loftus has been associate editor of Emory Magazine since 2000, and has freelanced for national magazines from Psychology Today to the Journal of the Sexuality Information and Education Council.

In her previous life, she was a reporter and parenting columnist with the New York Times newspaper group. For Emory, she has reported on the return of a pharaoh to Egypt, a refugee camp in the Palestinian territories and alumni who donate their bodies to Emory’s medical school. While serving as a Knight Journalism fellow at the Centers for Disease Control and Prevention, she accompanied the CDC antibioterrorism team to the Republican National Convention. She has won several New York Times chairman’s awards, the National Hospice Organization's media award of excellence, and three CASE III awards for feature writing. She was a vocal opponent of themed issues as well as advertising in alumni magazines for years and has seen the light, but she still refuses to call students, donors, or alumni “customers."

parvinPaige Parvin
Editor, Emory Magazine
Emory University

Paige Parvin joined Emory Magazine in 2000 and has served as editor since 2007. Previously she was a reporter for Southern Voice, Atlanta's gay weekly, and worked as a public relations writer for the High Museum of Art. While working for Emory Magazine, Parvin has traveled to Africa to report on Guinea worm disease, visited the home of National Geographic, and once met Alec Baldwin in the bathroom (you can ask her about it).

During her tenure Emory Magazine has twice been recognized for overall excellence by CASE III, and she is the proud recipient of two national CASE awards for feature writing.

PresleyShawn Presley
Director of Public Affairs
Editor, Kenyon Magazine
Kenyon College

As the director of public affairs at Kenyon College, Shawn Presley oversees sports information, media relations, and all print and electronic communication, including Kenyon's Web site. In addition to working with broadcast, electronic, and print media to increase the visibility of Kenyon, Presley is the editor of the Alumni Bulletin and coeditor of Fortnightly, Kenyon's biweekly newsletter for administration, faculty and staff. Prior to joining Kenyon's public affairs office as the news director in 1997, he worked in university news services at the University of Iowa.

A graduate of Ouachita University, he holds a master's degree from the University of Missouri School of Journalism. Upon receiving his master's degree in 1990, he began his public relations career working for Investigative Reporters and Editors, which is headquartered at the University of Missouri. Presley has also worked at Central College as the coordinator of news services.

robertsonBetsy Robertson
Editor, Auburn Magazine
Auburn University

Betsy Robertson joined Auburn University in 2005 as editor of Auburn Magazine, which mails quarterly to 45,000 dues-paying members of the Auburn Alumni Association.

A native of Gainesville, Ga., Robertson began her writing and editing career as a daily newspaper reporter and has served as a freelance news writer for CNN.com. She has worked in higher-education publications and public relations for 16 years, including stints at Georgia State University in Atlanta, where she oversaw that institution's alumni magazine as well as its media relations team, and at Kennesaw State University, where she served on the public relations staff.

Robertson hates bad grammar, loves her three-year-old chow chow, Whiskey, and is addicted to Bravo TV's "Intervention."

Jason Treat
Art Director, The Atlantic

Jason Treat has been the art director for The Atlantic since December 2005. He previously served as the art director for Atlantic Media Company's creative services, designing in-house creative for The Atlantic, National Journal, Government Executive, The Hotline, and other publications.