October 2012
Volume 10 Issue 10
Research and News of Note
The wealthier the donor, the less likely he or she is to make unrestricted gifts, according to the results of a recent global survey of individuals with investable assets of US$1 million or more.
Advancement officers can play a critical role contributing to the success of leadership transitions at their institutions, according to members of the CASE commissions on alumni relations, communications and marking, and philanthropy.
Two parallel surveys of chief executive officers and chief development officers at community colleges reveal significant gaps in perspectives by these senior leaders with respect to fundraising goals, resources and their respective roles.
Communications and marketing professionals who are leading a rebranding effort must make sure they have a mandate for change within their institution, says a CASE faculty member who has successfully led two such efforts in her career.
Nonprofits, including educational institutions, do themselves and their causes a disservice by minimizing fundraising costs. That’s according to the pioneer of the successful multi-day AIDS Rides and Breast Cancer 3-days.
Social media is a powerful way to strengthen and build relationships with parents, grandparents, students and even the local media, according to two presenters at a recent CASE webinar on social media at independent schools.
As the U.S. economy continues its slow recovery from the 2008 recession, many baby boomers are contemplating transitions to second careers that have a social purpose and are turning to their alma maters and other educational institutions to help them make the switch.
Inside CASE
The CASE commissions on alumni relations, communications and marketing, and philanthropy met in Washington, D.C., Oct. 8 and 9 to discuss a range of topics related to the advancement profession.
CASE is seeking nominations for its board of trustees and three advisory commissions: alumni relations, communications and marketing, and philanthropy.
CASE has launched the North American version of its annual compensation survey, which profiles the salaries and benefits of advancement professionals. The deadline to participate in the CASE Compensation Survey is Oct. 31.
CASE will launch a European version of its annual salary survey on Wednesday, Oct. 17. The deadline to participate in the CASE Europe Salary Survey is 5 November.
CASE has named the recipients of its Clarence J. Jupiter Fellowship program and CASE ASAP Career Fellowship program for fall 2012.
CASE this week kicks off the first of 24 online webinars on advancement training for African institutions as part of a grant from the Carnegie Corporation of New York.
Recognize the leadership of institutionally related foundation colleagues by nominating them for the 2013 CASE Commonfund Institutionally Related Foundation Awards.
On Feb. 28, 2013, CASE ASAP will shine a spotlight on the work of more than 375 student alumni associations, student foundations and philanthropy groups that make up its membership through a Student Engagement and Philanthropy Day—the first-ever day dedicated to raising awareness of the importance of student advancement.
Communications and marketing practitioners who are new to educational advancement are invited to apply for a SimpsonScarborough scholarship. The deadline for nominations is Friday, Nov. 16.
CASE Europe is offering a two-day conference on annual giving that will offer advice for beginners as well as seasoned professionals.
CASE keeps members informed about their colleagues' advancement—whether moving to a new institution around the corner or across continents.
U.S. Federal Relations News
"Partnering for Student Success and State Prosperity" is the theme of the 2012 Higher Education Government Relations Conference taking place Nov. 28-30, 2012, at the EPIC Hotel in Miami, Fla.
CASE District News
District I
District I is looking forward to its annual conference, which will be held from Jan. 30 to Feb. 1, 2013.
Scholarships are available for both new and experienced professionals, so be sure to apply online by Oct. 31, 2012. Special pre-conference workshops for new advancement professionals and emerging leaders are filling up fast! There is also an exclusive conference track for key decision makers. The conference concludes with an amazing etiquette luncheon. Don't miss it!
In other news:
- District I members are invited to submit nominations of candidates for the District I board.
- The District I breakfast series continues in November with "Major Gifts, the Nitty Gritty." See the district website for registration details.
District III
Check out the updated District III homepage, learn more about upcoming one-day workshops and remember to register for the 2013 District III conference.
District III has made major updates to its homepage, including a summary of the recent board of directors meeting.
In other news, District III members can learn more about upcoming one-day workshops:
- Nov. 5—"Fired Up Fundraising: Turn Your Board's Passion into Action!" at East Carolina University
- Nov. 12—"Leading Where it Counts: A Conversation on Leadership" at Rollins College in Winter Park, Fla.
Also, please note that Nov. 15, 2012, is the last day to enter awards, apply for scholarships and get the early-bird rate for the 2013 INSPIRE Annual Conference, which will be held Feb. 17-21 in Atlanta. The awards competition now has a streamlined entry process and new shopping cart feature, so be sure to submit your publications and programs and check the award categories. Extra tickets are available for the awards banquet, which will be held at 6:30 p.m. on Tuesday, Feb. 19.
If you haven't already, like us on Facebook and share what inspires you. You can also get the latest CASE III news, specials and reminders sent directly to your cell phone by texting CASE3ATL to the number 44264.
District IV
CASE District IV is accepting nominations for its district awards through Oct. 30.
The awards recognize those who have dedicated time and leadership to their institutions, the advancement profession and to the district.
Nominations are now open for:
- Dr. E. Joseph Savoie Chief Executive Leadership Award
- Distinguished Achievement Award
- Hall of Fame Award Rising Star Award
- Milestone Service Awards
Visit the District IV website to complete the nomination process.
In other news, CASE District IV has announced the 2013 Accolades Competition categories. The competition begins Nov. 1. View the categories and criteria on the District IV website.
District V
Conference registration is now under way.
This year's conference brings the best of both CASE V and CASE VI. "Better Together" features keynotes by marketing guru Rob Walker and U.S. Olympian Mike Eruzione—and a Lake Michigan boat cruise. Register now!
District VII
Go for the Gold and enter your best work in the CASE VII Awards of Excellence for a chance to win peer-reviewed honors. To really make an impression, nominate your boss—or a colleague—for a CEO, Tribute or Rising Star award.
Comments and Questions
Please share your questions and comments with Pam Russell via e-mail at russell@case.org or by telephone at +1-202-478-5680.
