November 2012
Volume 10 Issue 11
Research and News of Note
Using research to debunk several persistent myths about women's philanthropy, a CASE faculty member encourages educational institutions to proactively develop effective strategies to reach female donors.
A recent national survey reveals that most alumni relations programs at community colleges are nascent, remain small in scope and have thinly spread budgets. However, the survey also reveals that these institutions are adopting several best practices that have led to early successes.
The governments of Australia, the United Kingdom and the United States are reconsidering their encouragement of philanthropic giving, according to a strategic adviser and speaker at the recent CASE Asia-Pacific Institute in Educational Fundraising.
"When you know better, you do better." This quote from poet Maya Angelou sums up the advice of one communications expert who shared tips on how colleagues in alumni relations, fundraising and communications can best work together.
Institutional chief executive officers and chief fundraisers aren't fully in sync when it comes to their fundraising programs and their perceptions of each other’s role within them.
Inside CASE
The CASE Board of Trustees, meeting Nov. 14 and 15 at CASE headquarters in Washington, D.C., discussed the CASE membership structure, the role of advancement professionals in leadership transitions and CASE's competitive landscape.
Professors from Dalton State University, Paradise Valley Community College, University of South Florida and the National Technical Institute for the Deaf at Rochester Technical Institute were recognized as the 2012 U.S. Professors of the Year during a luncheon and awards ceremony Nov. 15 at the National Press Club in Washington, D.C. Professors from 31 other institutions around the country, including Washington, D.C., were recognized as state winners.
The CASE annual report features a look at trends during the 2012 fiscal year and includes various facts, data and member quotes. It also includes financial information about CASE and a list of its donors and sponsors during the fiscal year.
CASE has extended the U.S. and Canadian version of its annual compensation survey to Nov. 30, 2012.
Advancement professionals eager to learn more about social media are encouraged to read the CASE blog, which features posts on a variety of social media topics in alumni relations, communications, marketing and fundraising.
Higher education institutions in the UK are encouraged to participate in the Ross-CASE survey of gift revenue and fundraising costs. The deadline for responses is Friday 23 November.
CASE Asia-Pacific held a networking session last month for advancement professionals in New Zealand at the University of Auckland, which recently completed one of the country's most ambitious and successful educational fundraising campaigns.
2012 has been a watershed year for UK higher education, especially in student admissions and institutional income. And while some universities are flourishing in the new world, others are not, according to one UK higher education leader who says marketing professionals must learn how to position their institutions in today's more competitive market.
Philanthropy is playing an increasingly important role as a sustainable income stream across the education sector in Europe. CASE Europe has multiple events in 2013 designed to engage and provide support for senior leaders who want to better understand and increase their fundraising role at their institutions.
CASE Board Chair Paul Sheff has appointed Elizabeth Scarborough, chief executive officer of SimpsonScarborough, as chair of the CASE Industry Advisory Council and as a liaison to the CASE Board of Trustees. The appointment is for a two-year term.
CASE keeps members informed about their colleagues' advancement—whether moving to a new institution around the corner or across continents.
U.S. Federal Relations News
Proposals that would limit or cap the value of itemized deductions, including the charitable deduction, are under active consideration as lawmakers look for ways to avoid the "fiscal cliff."
The Internal Revenue Service has issued guidance on inflation adjustments for 2013.
CASE District News
District I
District I is planning an etiquette luncheon at the CASE District I conference. The district will also celebrate leaders in advancement at an awards reception, just before the conference. Register for the conference online today. Conference early-bird pricing ends Dec. 3.
District II
District II provides information on its 2013 conference and grants program.
The District II conference, Building Bridges, Making Connections, is scheduled for March 3-5, 2013, at the Westin Hotel in Pittsburgh. The conference will focus on making connections in various ways within the advancement profession as well as connecting advancement work to larger issues, such as diversity, strategic planning and building institution brand. Check out the website for details.
The district's grants program (Venture Capital Fund) had a successful fall and has approved grants to six institutions totaling more than $11,000 in awards. The district will have another call for applications in the spring with a deadline of April 1 to apply. More information is available on the District II website.
District III
CASE District III members are encouraged to register for the upcoming conference and secure a reservation at the Omni CNN in Atlanta.
The awards deadline has been extended to Nov. 30. Please check out the awards information to learn from one another and recognize great leaders in our district.
CASE III and CASE KY are strengthening their partnership by including CASE KY on the CASE III website. Check out the great programming going on in our district and on our state level.
And finally, the CASE District III board wishes its members and the students on their campuses a Happy Thanksgiving and holiday season!
District IV
Nov. 30 is the deadline to nominate for open positions on the board of directors and to nominate for several district awards. Visit the CASE IV website for the nomination form and requirements.
Members can also now submit entries to the CASE District IV Accolades Competition. The deadline to submit is Jan. 14, 2013.
District V
There is still time to register for Better Together, the joint conference taking place Dec. 9-11 in Chicago with District VI. Two award winners will be honored at the annual conference.
Denison University President Dale T. Knobel will receive this year's CASE V Chief Executive Leadership Award and University of Wisconsin-La Crosse Director of News and Marketing Brad Quarberg will receive the district's Distinguished Service Award. Both will be honored at the annual conference.
Keynote speakers at the conference are marketing guru Rob Walker and U.S. Olympian Mike Eruzione. Register now.
District VI
District VI congratulates its individual service and institutional award recipients and approves new board members.
CASE District VI would like to congratulate its 2012-13 individual service award recipients. They will be recognized at the CASE District V and VI joint conference, Better Together.
- Chief Executive Leadership Award recipient: Kirk H. Schulz, president, Kansas State University
- Distinguished Service Award recipient: Cora Zaletel, executive director of external relations, Colorado State University-Pueblo
- Virginia Carter Smith Recognition Award recipient: James C. Miller, president and chief executive officer, North Dakota State University, Development Foundation and Alumni Association
- Rising Star Award recipient: Elizabeth Kraemer, alumni programs coordinator, University of Nebraska-Omaha Alumni Association
- Volunteer of the Year Award recipient: Brock Ayers, nominated by Westminster College
District VI members also approved new board members, who will be introduced at the conference and begin their terms July 1. New members are:
- Chair-elect: Mark Jastorff, executive director of the Metropolitan State University of Denver Alumni Association
- At-large member (two-year term): Chris Knudson, director of creative strategy at Wartburg College
- Secretary: Lee Denker, president of University of Nebraska-Omaha Alumni Association
- At-large (three years): Tanida Ruampant, associate director of communications at Colorado State University Alumni Association
- At-large (three years): Sara Wald, director of advancement for the College of Pharmacy, Nursing and Allied Sciences at North Dakota State University
- At-large (three years): Rosita Elizalde-McCoy, senior vice president-Communications and Marketing at KU Endowment, University of Kansas
And finally, District VI has announced its institutional award winners. There is a lot of great work going on in our district!
District VII
What's Your Best Practice? CASE VII honors best practices and top performers with Awards of Excellence (entries due Dec. 1) and CEO, Tribute and Rising Star awards (nominations due Dec. 31). Enter today.
Comments and Questions
Please share your questions and comments with Pam Russell via e-mail at russell@case.org or by telephone at +1-202-478-5680.
