Description
Seasoned athletic fundraisers discuss trends in major gift athletic fundraising. Topics include identifying a prospect’s giving capability, prioritizing prospects, matching donors to projects, valuing naming opportunities, working with academic units on dual proposals and the role of volunteers in athletic fundraising.
This multimedia file is a recording of an Online Speaker Series webinar that took place April 23, 2009.
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Presenters
Jerry F. Smith
President and CEO
J.F. Smith Group
Kay Hargrave
Associate Athletics Director
Development, Auburn University
Publisher: CASE
Published: 2009
Format: Multimedia file
Length: 90 minutes
Item: 33078