Catherine Chew—President
Craven Community College—New Bern, N.C.
United States
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Cover - Special EventsSpecial Events: Planning for Success
2nd edition
April L. Harris
Spiral Bound
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Description

Special events can draw your audiences close to your organization—or turn them away. The messages they send can be more powerful than your slickest publication.

In the 10-plus years since CASE first published Special Events: Planning for Success, special events have become integral aspects of advancement. The updated edition includes new information that reflect the evolution of the special-event-planning field plus how-to guides for the most popular campus events.

Table of Contents

  • So You're Thinking of Holding a Special Event
  • Plan Ahead
  • Spread the Word: Invitations, Tickets, Publicity
  • Find a Place, Get Comfortable
  • Eat, Drink, and Be Merry
  • Welcome
  • Raise the Curtains, Light the Lights
  • Work With Volunteers
  • Budget for Success
  • Follow Up!
  • Check and Double-check
  • Basic Events to Go

Ms. Harris also wrote Academic Ceremonies: A Handbook of Tradition and Protocol and Etiquette and Protocol: A Guide for Campus Events.

Save 15% when you purchase all three special events titles by April L. Harris! April Harris Set

About the Author

April L. Harris

Veteran special events planner April L. Harris is associate vice president for advancement at the University of Alabama in Huntsville and executive director of the UAHuntsville Alumni Association. Harris has planned and facilitated special academic occasions for more than 25 years.

Publisher: CASE
Edition: 2nd
Published: 1998
Format: Spiral Bound
Number of Pages: 153
Dimensions: 7 x 11
Item: 28120

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