Description
This expanded and revised 2nd edition of Over Goal! What You Must Know To Excel At Fundraising Today ranges over the entire landscape of fundraising and board development. Virtually every subject (e.g. understanding the motivations of major donors, keeping your prospect pipeline full, the dynamics of a solicitation call, the new realities of capital campaigns) is explored, and every technique explained. And there are surprising topics, too, such as using the Internet for stewardship, soothing disgruntled donors, and what you should always communicate to your donors.
Over Goal! is a big book – big with ideas, big with advice for implementing those ideas, and big with strategies for motivating people to make their best gift ever.
About the Author
Kay Sprinkel Grace
Kay Sprinkel Grace, CFRE, is a San Francisco-based organizational consultant, providing workshops and consultation to local, regional, national and international organizations in campaign strategies, case and board development, staff development, and a member of the faculty of The Fund Raising School (Indiana University Center on Philanthropy) since 1980.
Publisher: Emerson & Church
Edition: 2nd
Published: 2006
Format: Softcover
Number of Pages: 288
Dimensions:
5.5 x 8.5
Item: 28220
Testimonials
"Kay Sprinkel Grace has written the new bible for fundraising. Over Goal! is packed with invaluable information, easy to read, and a must for development professionals at every level." — Craig Hamilton, Executive Director of Development WHYY
"Over Goal! is a superior work that's chock full of useful information and inspiring ideas." — Claire Axelrad, Director of Development and Marketing Jewish Family and Children's Services
"Over Goal! is a filled with timely and relevant information. If you can buy only one book on fundraising this year, be sure it's this one." — Myrna Hall, Vice President of Development University of Colorado at Boulder