Measuring the Return on Investment for Fundraising

Multimedia file
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Examine ways that some institutions are measuring the return on investment for their fundraising programs. This webinar also looks at how to analyze performance metrics and assess the quality of an institution’s short- and long-term goals.

This multimedia file is a recording of an Online Speaker Series webinar that took place March 6, 2008.

When you purchase this item, you'll receive a link to a recording of this webinar and to handouts used during the presentation. The link will give you unlimited access to the webinar recording. You may view this recording as many times as you wish after you receive the link.

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Presenters
Mark A. Petersen
Associate Vice President for Development and Alumni Affairs
Southern Methodist University

Matt Ter Molen
Associate Vice President, Alumni Relations and Development
Northwestern University

Darrow Zeidenstein
Vice President, Resource Development
Rice University

Publisher: CASE
Published: 2008
Format: Multimedia file
Length: 90 minutes
Item: 33043