This guide considers practical ways to get the most from your small-in-size, big-in-mission development office. Walks you step-by-step through conducting a development audit, matching your audit with development expectations, creating an action plan, and working effectively with key constituencies.
Includes a list of “small-shop no-no’s,” sample financial reports, and results from a survey of 50 small-shop directors.
This small-shop guide is part of a series — developed in partnership with the National Association of Independent Schools — covering advancement at schools. Written by professionals at independent schools, the guides are right on target for small advancement operations with ambitious goals and limited resources.
Denise J. Martin has served as director of development at the Center for Early Education in West Hollywood, Calif., since 1988. She previously served as a fund-raising consultant for two firms, the James Glass Co. and Ketchum, Inc.
Published: 2005 Format: Book (PDF file)