Robert Hill—Vice Chancellor for Public Affairs
University of Pittsburgh—Pittsburgh, Pa.
United States
Publications & Products



undefinedFund Your Alumni Association's Mission: Affinity Marketing Programs and Corporate Sponsorships

Multimedia file
Price: $175.00
Member Price: $130.00
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Description

Alumni associations need to find ways to generate revenue to fund relevant programs that serve the needs of their alumni and further their mission.

Learn how to build a corporate partnership program that generates resources for your association's programs and gains exposure for your partners.

Regardless of their size or the expertise level of their staff, alumni associations have a variety of arrangements to consider as they seek to fund the business of keeping alumni connected to each other and to their institution.

 During this webinar, participants will learn about:

  • Credit card affinity programs,
  • UBIT issues and
  • Online advertising.

This multimedia file is a recording of an Online Speaker Series webinar that took place March 18, 2010.

When you purchase this item, you'll receive a link to a recording of this webinar and to handouts used during the presentation. The link will give you unlimited access to the webinar recording. You may view this recording as many times as you wish after you receive the link.

Find out more about OSS multimedia files.

Speakers
Paul J. Clifford
Associate Vice Chancellor for Alumni Relations
East Carolina University
President, East Carolina Alumni Association

Jay Dillon
Special Assistant to the Assistant Vice Chancellor
UCLA Alumni Association

Publisher: CASE
Published: 2010
Format: Multimedia file
Length: 90 minutes
Item: 33117

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