Donors are becoming more selective when it comes to deciding where to direct their philanthropic efforts. With the number of nonprofit organizations growing worldwide—and the number and magnitude of natural disasters also on the rise—donors are faced with more and more requests for funds. Reports of nonprofits misusing funds or running afoul of local laws also add to the challenges faced by fundraisers.
These are the realities that nonprofit and educational institutions must fully grasp. Unless donors feel the organizations they give to operate ethically and are held accountable for the funds they do receive, they will not give to you amid the competition.
This webinar explores the current fundraising climate, discusses what it means to be ethical, reviews how we can gain trust and looks at what sort of accountability expectations our donors have.
During this webinar, participants will:
This multimedia file is a recording of a webinar that took place July 26, 2011.
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Associate Vice Chancellor, Advancement Services
North Carolina State University
Format: Multimedia file
Length: 90 minutes