Contents

 from Larry D. Lauer, Learning to Love the Politics: How to Develop Institutional Support for Advancement (CASE 2010)

Preface and Acknowledgments

A Note to Advancement Professionals

Introduction: Learning on the Job

Part I Developing Your Savvy

1. Universities Are Fundamentally Different
2. What Organizations Can Do to People
3. Mastering the Political Tools
4. Situations You're Likely to Encounter
5. Advancement in an International Sea Change

Part II Lessons from Marketing and Communications

6. The Marketing and Communications Professional as Teacher
7. What "They" Should Know About What "We" Do

Part III Beyond the Academy

8. Developing Support for the Greater Good
9. The Challenge Ahead

Index

About the Author