Contents

from Bobbie J. Strand, A Kaleidoscope of Prospect Development: The Shapes and Shades of Major Donor Prospecting (CASE 2008)

Foreword
Bruce W. Flessner

Acknowledgments

Introduction

1. Beyond Prospect Research
   Tools and Practices of Prospect Development
2. Analytics: Drilling to the Very Best
   Data Mining and Database Screening
3. Casting a Broad Net
   Volunteer Screening and External Prospecting
4. How Much Is Enough?
   Finding Elusive Facts and Finances
5. The Art of Rating
   Capacity + Inclination
6. A Trip to the Pyramids
   Building the Capacity of Prospect Pools
7. Staying on Track
   Prospect Management and Tracking
8. The Relay Handoff
   Coordinating Research, Cultivation, Solicitation
9. Taking Care of Business
   Gift Accounting and Stewardship
10. And Around We Go
    Keep the Prospecting Cycle Strong

About the Author

Index