Herb Mittler—Director of Development
International Schools of China—
People's Republic of China
Publications & Products



Branding

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Best Practices for Branding and Maintaining a University's Presence on Facebook and Other Social Networks
Best Practices for Branding and Maintaining a University's Presence on Facebook and Other Social Networks
2011
Multimedia file
Item: 33157
Price: $135.00
Member Price: $95.00

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Building Brand Momentum: Strategies for Achieving Critical Mass
Building Brand Momentum: Strategies for Achieving Critical Mass
Robert A. Sevier
2008
Softcover
Item: 28242
Price: $39.95
Member Price: $39.95

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Content Strategy: 20 Tips for Powerful, Story-Driven Branding and Communications
Content Strategy: 20 Tips for Powerful, Story-Driven Branding and Communications
2011
Multimedia file
Item: 33151
Price: $135.00
Member Price: $95.00

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Growing Brand and Enrollment through Social Media: Tips for Community Colleges
Growing Brand and Enrollment through Social Media: Tips for Community Colleges
2011
Multimedia file
Item: 33172
Price: $135.00
Member Price: $95.00

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Higher Education Marketing: Managing Multiple Brands on a Campus
Higher Education Marketing: Managing Multiple Brands on a Campus
2007
Multimedia file
Item: 33028
Price: $135.00
Member Price: $95.00

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Re-imagining Your Brand Manual
Re-imagining Your Brand Manual
2012
Multimedia file
Item: 33201
Price: $325.00
Member Price: $195.00

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The Real U: Building Brands That Resonate with Students, Faculty, Staff, and Donors
The Real U: Building Brands That Resonate with Students, Faculty, Staff, and Donors
Robert M. Moore
2010
Softcover
Item: 29702
Price: $54.95
Member Price: $38.95

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Weathering the Storm: Protecting Your Brand in the Worst of Times
Weathering the Storm: Protecting Your Brand in the Worst of Times
Christopher Simpson
2007
Softcover
Item: 29202
Price: $44.95
Member Price: $31.95

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