Description
Alumni Relations: A Newcomer's Guide to Success offers an overview of the many areas encompassing the alumni-relations field, including:
- Admission programs
- Clubs and chapters
- Board and volunteer management
- Homecoming
- Marketing and merchandising
- Membership programs
- Reunions
- Student alumni associations
- Young alumni programming
- Alumni records
- Continuing education offerings
- Legislative advocacy
Alumni Relations concludes with a guide to career growth and a comprehensive bibliography of alumni-relations resources.
The second edition of this book is now available. Save now and order both editions!
About the Author
John A. Feudo
CASE Crystal Apple recipient John Feudo, a 1982 Boston College graduate, is his alma mater's associate vice president for alumni relations. Feudo, an alumni relations professional for more than 20 years, was the executive director of the University of Connecticut Alumni Association from 1999 until his move to Boston College in 2006.
In 1988, Feudo became director of alumni field services at Tufts University and five years later was named associate vice chancellor for university advancement at the University of Massachusetts in Amherst.
He has also written and edited several books for CASE on the alumni relations profession, including editing the new edition of Alumni Relations: A Newcomer's Guide to Success. His latest book, I'd Rather Eat Live Spiders: A Definitive Guide to Becoming a Successful Speaker, was published June 2011.
Publisher: CASE
Published: 1999
Format: Softcover
Number of Pages: 149
Dimensions:
7 x 10
Item: 28141