Catherine Chew—President
Craven Community College—New Bern, N.C.
United States
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Displaying 1 - 20 of 28


University Marketing Mistakes: 50 Pitfalls to Avoid
University Marketing Mistakes: 50 Pitfalls to Avoid
Roy D. Adler, Ph.D., Thomas J. Hayes, Ph.D.
2008
Softcover
Item: 28348
Price: $27.95
Member Price: $19.95

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Independent School Advancement:  Student Recruitment
Independent School Advancement: Student Recruitment
Kathleen A. Hanson
2005
Book (PDF file)
Item: 28257
Price: $14.95
Member Price: $9.95

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NAIS Handbook on Marketing Independent Schools
NAIS Handbook on Marketing Independent Schools
Kathleen Hanson
2011
Softcover
Item: 29507
Price: $35.00
Member Price: $35.00

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Marketing Colleges and Universities: A Services Approach
Marketing Colleges and Universities: A Services Approach
Tom Hayes
2009
Softcover
Item: 28347
Price: $56.95
Member Price: $39.95

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Competing for Students, Money, and Reputation: Marketing the Academy in the 21st Century
Competing for Students, Money, and Reputation: Marketing the Academy in the 21st Century
Larry D. Lauer
2002
Softcover
Item: 28174
Price: $59.95
Member Price: $41.95

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Handbook of Institutional Advancement
Handbook of Institutional Advancement
3rd edition
Peter McE. Buchanan
2000
Hardcover
Item: 28134H
Price: $111.95
Member Price: $78.95

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The Real U: Building Brands That Resonate with Students, Faculty, Staff, and Donors
The Real U: Building Brands That Resonate with Students, Faculty, Staff, and Donors
Robert M. Moore
2010
Softcover
Item: 29702
Price: $54.95
Member Price: $38.95

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Caffeine for the Creative Mind: 250 Exercises to Wake Up Your Brain
Caffeine for the Creative Mind: 250 Exercises to Wake Up Your Brain
Stefan Mumaw and Wendy Lee Oldfield
2006
Softcover
Item: 29029
Price: $16.95
Member Price: $16.95

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Integrated Marketing Communication
Integrated Marketing Communication
Robert A. Sevier, Robert E. Johnson
1999
Softcover
Item: 28136
Price: $56.95
Member Price: $39.95

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Building Brand Momentum: Strategies for Achieving Critical Mass
Building Brand Momentum: Strategies for Achieving Critical Mass
Robert A. Sevier
2008
Softcover
Item: 28242
Price: $39.95
Member Price: $39.95

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Integrated Marketing Workbook for Colleges and Universities
Integrated Marketing Workbook for Colleges and Universities
Robert A. Sevier
2003
Softcover
Item: 28241
Price: $39.95
Member Price: $39.95

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The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
G. Richard Shell, Mario Moussa
2007
Softcover
Item: 29011
Price: $16.00
Member Price: $16.00

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Weathering the Storm: Protecting Your Brand in the Worst of Times
Weathering the Storm: Protecting Your Brand in the Worst of Times
Christopher Simpson
2007
Softcover
Item: 29202
Price: $44.95
Member Price: $31.95

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Advancing Small Colleges: Strategies for Success
Advancing Small Colleges: Strategies for Success
Wesley K. Willmer
2001
Softcover
Item: 28343
Price: $66.95
Member Price: $46.95

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Advancing Small Colleges: A Benchmarking Survey Update
Advancing Small Colleges: A Benchmarking Survey Update
Wesley K. Wilmer
2008
Softcover
Item: 28340
Price: $49.95
Member Price: $34.95

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Best Practices for Branding and Maintaining a University's Presence on Facebook and Other Social Networks
Best Practices for Branding and Maintaining a University's Presence on Facebook and Other Social Networks
2011
Multimedia file
Item: 33157
Price: $135.00
Member Price: $95.00

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Changing Demographics and How This Affects Your Business, Today and Tomorrow
Changing Demographics and How This Affects Your Business, Today and Tomorrow
2013
Multimedia file
Item: 33223
Price: $325.00
Member Price: $195.00

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Content Strategy: 20 Tips for Powerful, Story-Driven Branding and Communications
Content Strategy: 20 Tips for Powerful, Story-Driven Branding and Communications
2011
Multimedia file
Item: 33151
Price: $135.00
Member Price: $95.00

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Creating and Sustaining a University-wide Integrated Marketing Culture
Creating and Sustaining a University-wide Integrated Marketing Culture
2012
Multimedia file
Item: 33218
Price: $325.00
Member Price: $195.00

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Easy Way to Develop a Strategic Marketing Communications Plan
Easy Way to Develop a Strategic Marketing Communications Plan
2009
Multimedia file
Item: 33076
Price: $135.00
Member Price: $95.00

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