Advancement and the Economy Resources Archive

General Resources

• "Statement on the Results of the 2010 Voluntary Support of Education Survey," press release (Feb. 2, 2011)
• "The New Normal" (Blackbaud, Sept. 27, 2010)
• "Low Water Mark," CURRENTS (July/August 2010)
• Weathering the Economic Climate: Storms, Strategies and Silver Linings (CASE Commissions Report, April 2009)
• Impact of the 2007-09 Economic Recession on Nonprofit Organizations (Johns Hopkins University Center for Civil Society Studies)
• Philanthropy and the Economy (Grenzebach Glier and Associates)*
• Facing the Financial Downturn: Toolkit and Resources for Colleges and Universities (NACUBO)
• Managing in Tough Times: Seven Steps (The Bridgespan Group)
• When Lean Management Turns Mean (Stamats)*

Resources for Alumni Relations Professionals

• "Hard to Build Up, Easy to Tear Down," Phoenix Philanthropy Group (2009)
• “Making Lemonade,” CURRENTS 35, no. 3 (March 2009)
• “Managing Precious Resources,” CURRENTS 29, no. 4 (April 2003)
• “Joining Forces,” CURRENTS 27, no.1 (Jan 2001)

Resources for Communications and Marketing Professionals

Samples of communications by university leaders to their constituents on the economy
• Marketing Spending at Colleges and Universities," CASE white paper (2010)
• How to Communicate in a Difficult Economy, The Chronicle of Higher Education, (Feb. 13, 2009)
• Report to Missouri Senate: Higher Education as a Stimulus Package (January 2009)
• Wise Moves in Tough Times, Stamats (2008)*
• Multi-Channel Marketing: A Strategic Advantage in a Recession (Blackbaud, 2008)*
• The Right Message, The Right People, The Right Time: Making the Most of Email Marketing (Blackbaud, 2008)*
• Why is Growing Your Web Traffic and Increasing Conversion More Important Than Ever? (Convio, November/December 2008)*

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Resources for Fundraising Professionals

• Rural Colleges Get Creative in Raising Funds, Community College Times (Feb. 23, 2011)
• "Fundraisers Anticipate Rebound to Giving in 2011," CASE press release (Jan. 20, 2011)
• "Precision and Patience," CURRENTS (November/December 2010)
• "Fundraising in the UK Higher Ed Context," Advance Higher Ed (September 2010)
• "Treasure Chase," CURRENTS 36, No. 4 (April 2010)
• "Keep Your Campaign Aim True," CURRENTS 35, No. 4 (April 2009)
• Grantmakers Describe the Impact of the Economic Crisis on Their Giving, Foundation Center (March 2009)
• Fundraising in Tough Times (Stanford Social Innovation Review, Spring 2009)
• Directions in Development: Capitalizing on Creative Destruction Barnes & Roche, Inc. (February 2009)*
• "Staying up in a Down Economy," CURRENTS 35, no. 1, (January 2009)

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Resources for Foundation Professionals

• CASE White Paper: Institutionally Related Foundations and the Economic Downturn: Results of the 2009 CASE Survey on Foundation Funding Sources and Budget Restructuring (available to CASE professional members)
• "Closer Inspection," CURRENTS 35, no. 1, (January 2009)
• Endowments Are Both Vital and Misunderstood, The Chronicle of Higher Education, Nov. 21, 2008

Resources for Independent School Professionals (also see resources by advancement discipline)

• "A Snapshot of Marketing Spending at Independent Schools," CASE report (March 2010)
• "Talking Points: Treasure Hunt," CURRENTS 35, no. 1, (January 2009)

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Global Perspectives

• Philanthropy; Passion and Purpose (Australia)
• Managing in a Downturn: November 2008 Survey Results, Analysis and Key Messages (PricewaterhouseCoopers LLP, the Charity Finance Directors’ Group, and the Institute of Fundraising) (UK)
• Philanthropic Trends (Ketchum Canada)*

* CASE Educational Partners generously shared these resources.