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September 2008
Alumni Magazines
Fanning the Fire
To engage your alumni, your magazine must tell great stories
Making Magazine Magic
How to find the formula to keep alumni magazine readers spellbound
Features
Good Neighbors
Natural Attraction
Good Neighbors
Campuses develop innovative outreach programs to partner with their communities
Natural Attraction
What can alumni relations professionals learn from their corporate cousins?
Columns
Career Path: In the Know
Talking Points: Money Changes Everything
Career Path: In the Know
How to gain experience and excellence at your alumni magazine
Talking Points: Money Changes Everything
With university tuition fees increasing in England, students are behaving more like consumers
In This Issue
Development
Cinderella Doesn't Live HereCommunications
Good Neighbors