Conferences & Training
Speakers - CASE Europe Social Media and Community Conference

Chairs

Daniel Marrable
Senior Social & Digital Media Officer
University of Glasgow

Daniel oversees UofG's Social Media Channels which reach over 1 million people each week. Since joining the University in 2015, Daniel has put much of his efforts into creating engaging and varying digital content that appeals to UofG's audience locally and abroad. In 2016 Daniel was part of the team that won CIPR, HEIST & PRIDE awards: Best Use of Social Media for the promotion of UofG's Gravitational Waves Discovery. If he's not running around the University with his mobile phone Steadicam; you can find Daniel brainstorming projects & mentoring the university's Social Media Student Officers, providing training and advice for the university community in his ever growing University Social Media Roundtable, or writing up a blog post for the teams blog. Outside of work Daniel is an artist and regularly displays his work in galleries around Scotland including the Royal Scottish Academy or taking care of his black lab, Samwise. Find him here: @TERRIBLEm86


Amy Mollett
Senior Social Media Strategist
Parliamentary Digital Service

Amy Mollett is Social Media Manager at the London School of Economics, where she has introduced the university's first social media strategy and built its social channels to be recognized for their mix of academic commentary and student-generated content. She is the co-author is Communicating Your Research with Social Media: A Practical Guide to Using Blogs, Podcasts, Data Visualisations and Video (SAGE, 2017). Amy previously managed several academic blogs at LSE, including LSE Review of Books and the LSE Impact Blog. With her co-authors, Amy has won a Times Higher Education Award for Knowledge Exchange. Amy is a graduate of the London School of Economics and the University of Sussex. She tweets @amybmollett.



Speakers

Marie-Rose Delauzun
Digital Communications Manager, Advancement
London Business School

Marie-Rose is the Digital Communications Manager for the Advancement team at London Business School. Having joined LBS in Spring 2016, Marie-Rose oversees the digital strategy and all e-communications for fundraising and alumni relations campaigns to their community of around 40,000 alumni. Working closely with the central LBS marketing team, Marie-Rose has implemented a social media strategy for Advancement and identified how their output for alumni can best aligned with the main LBS objectives.

Marie-Rose has undertaken a range of events and communications roles within Higher Education including at King's College London and the University of London Institute in Paris, and most recently has worked at the University of Manchester and Royal Holloway specifically in the Alumni Relations sphere.

A keen social media user, Marie-Rose is currently particularly enthusiastic about the potential value/fun of using gifs and boomerang videos in a work context!

Her twitter handle is @marierose_d


Simon Francis
Founder Member
Campaign Collective

Simon has over 16 years' experience of running integrated communications campaigns in a range of sectors from encouraging inward investment to tackling child abuse. He has developed integrated communications campaigns for organisations such as Brathay Trust. Most recently he has been working with clients including CASE, Goldsmiths University of London and Power To Change.

He has also led on content creation and distribution campaigns for the UK Department for Education and EngineeringUK. He has also developed campaigns promoting more discussion in the Middle East for Project Syndicate and has previous experience running the media centre at WorldSkills London 2011.

Simon serves on the Public Relations Consultants Association's ruling Council, is co-chair of its not-for-profit group and is a fellow of the RSA. He tweets as @si_francis.


Emma Gilmartin
Social and Digital Media Manager
University of Glasgow

Since her appointment in 2013, Emma has revolutionised the way the University approaches social media, putting its students and staff at the forefront of its activity.

As head of the Social and Digital Media team she has unified the university's online presence and led an overhaul of Glasgow's social output - using emerging channels and live platforms to tell the UofG story, breaking world-changing news and research and growing community engagement.

Last year Emma was responsible for directing the social campaign for the University's 2016 Gravitational Waves Discovery that saw record levels of engagement and resulted in awards from CIPR, HEIST & PRIDE and has built the University's successful 'UofG' social brand.

As well as overseeing strategic content planning, Emma really enjoys being creative with UofG's social output including projects like the 2016 Helter-Skelter April Fools' story and Fantasy Literature Reddit.

Before life at Glasgow, Emma successfully established social media at the University of Aberdeen and Netball Australia with the Australian national netball team, the Aussie Diamonds, in Melbourne.


Adam Koszary
Project Manager
Museum of English Rural Life (University of Reading) and Reading Museum

Adam Koszary currently manages a project between the Museum of English Rural Life (University of Reading) and Reading Museum exploring digital ways of engaging with audiences. He previously ran social media for Bodleian Libraries, University of Oxford.

Adam's lasting contribution to the Bodleian was to push the strategic aim of promoting warmth towards the brand, resulting in sass wars with the British Library, making GIFs from the collections and lowering the tone of the 416-year old institution. In Reading, Adam has been exploring how to drive a culture change that raises digital skills across a complex institution without a formal digital team, and make the case for social media being a part of everybody's roles.

Adam is usually being unprofessional on Twitter: @adamkoszary.


Jord Muckley
Social Media Officer
Aston University

Jord is the social media lead at Aston University. Since joining Aston in 2016, Jord has implemented a social media strategy that has student-led advocating content at it's heart, bringing innovative and brand-building campaigns to the front. He also delivers social media training and consultancy and manages Aston's 12-strong team of Digital Ambassadors, consisting of vloggers, Snapchatters, Instagrammers, bloggers and coders.

A former journalist, Jord used to work at Coventry University when it was named University of the Year in 2015 and oversaw an overhaul of their social media profiles to what it is today. Jord enjoys a good old fashioned night out and his favourite artist is Kylie - it's a vodka and diet coke if you're buying.

His Twitter handle is @JordMuckley.


Robert Perry
Head of Research
Pickle Jar Communications

Robert is Head of Research at UK-based content strategy consultancy Pickle Jar Communications. He primarily works on behalf of clients in the education and charity sectors, where he is responsible for all aspects of information-gathering, audience research, user testing, and general data geekery.

Clients who have benefited from Robert's expertise include UCL, Goldsmith's, University of London, the Open University, and Bocconi University in Milan.

Before joining Pickle Jar, Robert worked on content creation and digital communications in the aviation industry.


Liam Ross
Digital Engagement Officer
Loughborough University

Liam is the Digital Engagement Officer at Loughborough University. Since joining Loughborough in 2014, Liam has driven use of social throughout the institution, bringing student-generated content to the forefront, and delivering award-winning social and marketing campaigns. He provides social media training and guidance to colleagues throughout the University.

Liam can often be found wittering on about Snapchat and Instagram to anyone who'll listen. He has an unhealthy obsession with dogs and enjoys most things involving food.

Follow Liam on Twitter if you like funny animals and the occasional blog: @LeehamRoss


Eric Stoller
Student Affairs and Technology Blogger
Inside Higher Ed

Eric Stoller is a higher education writer, consultant and speaker. He frequently gives keynotes and workshops on how social media can be used for strategic communications, learning, and engagement and uses his own social media presence to share resources and curate content.

He is a keen proponent for teaching students (and staff) about digital identity development and is especially interested in the interplay between organisational culture and the adoption of new technologies for teaching, learning, and enhancing the student experience.

Eric has worked with the Higher Education Academy, Meltwater, University of Sheffield, Adobe, University of Glasgow, Wonkhe, University of Manchester, Blackboard, Jisc, Lancaster University, CASE, King's College London, LinkedIn, The Open University, SAP, University of Warwick, Princeton University, Duke University, Pearson, Boston University, UCAS, and Staffordshire University as well as additional institutions from the UK, USA, Canada, Mexico, and New Zealand.

Find him on Twitter: @EricStoller


Jim Tudor
Founder
Future Index

Jim created the Future Index© trends consultancy (www.thefutureindex.com) in 2013 to absorb and share the very best global marketing trends, and help clients to develop and shape their own successful strategies. Specialising in working with universities and business schools, Jim has taken the Future Index© to over 30 European institutions through presentations, hacks and workshops, as well as via strategic and creative consultancy. A hands-on practitioner with over 20 years' experience, Jim has helped develop everything from university visions and plans through to student-led communications platforms; from award winning social media campaigns to alumni engagement initiatives. He has delivered keynote presentations at CASE Europe, CIM HE, UCAS, Universities UK, DHENIM (Netherlands) and numerous other conferences and is passionate about the future of Higher Education and looking forward to the challenges and opportunities we're facing. Jim's blog post at www.thefutureindex.com and via LinkedIn (for which he is an influencer in the education sector with over 105,000 followers) have significant following across the world. Jim is a regular contributor to CASE, including Stellar Speaker status for 2 presentations at the recent CASE Europe Conference in Birmingham.