Conferences & Training
Faculty - Institute for Senior Annual Giving Professionals

Conference Chair

Robert A. Burdenski
Principal
Robert Burdenski Annual Giving

Chicago resident Bob Burdenski is a twenty-year friend of CASE Europe and an internationally-recognized expert, author and consultant in annual and regular giving fundraising strategies. He has worked with more than 200 institutions around the world, and is the author of the best-selling CASE books Innovations in Annual Giving: Ten Departures That Worked, More Innovations in Annual Giving: Ten Global Departures That Worked, and the new CASE e-book, Online Innovations in Annual and Regular Giving: Ten Dozen Departures That Worked.

Burdenski is a ten-time faculty member of the annual CASE Europe Spring Institute in Educational Fundraising at Loughborough University. In this role, he has taught hundreds of CASE Europe fundraisers their introduction to regular giving. He has also presented multiple CASE Regular Giving Masterclasses in the UK over the years, and presented CASE's first-ever regular giving programs in Japan, India, Australia, New Zealand, Hong Kong, Ireland and Singapore. This past month, he served as chair of the CASE Institute for Senior Annual Giving Professionals.

Known for sharing many examples from many institutions in his talks, he is a 2008 recipient of the CASE Crystal Apple for his excellence in educating - and entertaining - his audiences.


Catherine Marhenke
Associate Director, Annual Giving
Colgate University

Catherine Marhenke serves as associate director, annual giving at Colgate University in Hamilton, New York. Catherine is responsible for the marketing efforts that contribute to Colgate's $13 million annual fund. She oversees professional staff and programs that focus on recent alumni participation, volunteer management, stewardship, and student philanthropy. Her team drives Colgate's 48% annual alumni participation rate.

Catherine came to Colgate in 2016, bringing with her a decade of non-profit and higher education fundraising experience, including roles at the University of Central Arkansas and the Arkansas Symphony Orchestra. Her expertise lies in multi-channel unrestricted fundraising including direct mail, digital strategy, and emerging trends.

Catherine earned her bachelor's degree in theatre from the University of South Carolina and her MS in community and economic development from the University of Central Arkansas. She is a certified Raisers Edge user and currently serves on Colgate's RE NXT Core Implementation team.



Faculty

John Barnhill

John Barnhill
Assistant Vice President for University Advancement
Elon University

John H. Barnhill serves Elon University as the assistant vice president of university advancement. Often acting as a liaison for advancement; he serves on the vice president’s leadership team to oversee divisional priorities and provides leadership to academic deans to increase strategic engagement of alumni and parents. In 2010, he led the effort to create a strategic plan for alumni, which laid the current foundation of Elon’s vibrant alumni network. Under his leadership, the plan has increased alumni and student giving participation, expanded regional alumni markets and events, modernized web and marketing materials and expanded volunteer and recognition societies. Seeking to further engage Elon’s broadening alumni base, Barnhill conceived and piloted #ElonDay in 2014, an annual day of giving for the university. Since then, he has spearheaded four successful Elon Days, the latest raising $1,075,025 and more than quadrupling the number of gifts received in the last four years.

Previously, he served as Salem State University’s assistant vice president for institutional advancement. While there, he managed a team of 17 staff members, served on the president’s leadership team and co-chaired Salem State’s five-year strategic planning committee. Under his leadership, annual alumni events and activities doubled, the number of $1,000 donors grew 67 percent and the office of Institutional Advancement rebranded their marketing materials.

Graduating from Elon in 1992, Barnhill started his professional career at Elon and has led a number of programmatic efforts that remain critical to Elon’s success. In 2002, he served as the founding executive director of the North Carolina Campus Compact, a collaborative network of 37 colleges and universities committed to educating engaged citizens and strengthening communities. Earlier as the assistant dean of students, he directed the Residence Life and Service Learning departments and co-created the Experiential Learning Requirement. As the director of service learning and leadership development, he oversaw the endowment and creation of the nationally recognized Kernodle Center for Service Learning and Community Engagement. In the same role, he created the student leadership model, which involves students in progressive responsibility for coordination of both leadership and service programs. As a student, with Chaplain Emeritus Richard McBride, he started Elon’s campus chapter of Habitat for Humanity and Elon Volunteers (EV!).

He holds a master's degree in education from UNC Greensboro.


Ashley A. Buderus

Ashley A. Buderus
CEO
Quarterly Forum

Ashley Buderus is the chief executive officer for Quarterly Forum (QF), a non-partisan, not-for-profit leadership organization that inspires, empowers and connects Colorado’s most influential community leaders. She previously served Children’s Hospital Colorado Foundation and University of Denver, in major and planned gift fundraising roles. She was a Fellow with El Pomar Foundation from 2005 to 2008, and served as the alumni representative to the trustees in 2011.

Buderus earned her bachelor’s degree in international business from the University of Denver and her master’s degree in nonprofit management from Regis University.


Brian Gawor

Brian Gawor
Vice President for Research
Ruffalo Noel Levitz

Brian Gawor serves as vice president  for research at Ruffalo Noel Levitz. His focus is research and strategy to help propel the fundraising results of clients.

Gawor has 14+ years of higher education experience in student affairs, enrollment management and development. He began his career directing the student ambassador phoning and campus tour programs of Knox College, his alma mater. His efforts supported the achievement of record enrollment at Knox which continues today. He then joined the college's $3 million Knox Fund and, with the help of Ruffalo Noel Levitz's on-site management, set an institutional record for alumni donors during a tough economy. Most recently, Gawor served for four years as director of development for the College of Fine Arts at Illinois State University.

He is currently completing a doctorate at Illinois State University, where he is studying higher education donors, fundraising and the experiences of student fundraisers.


Andrew Gossen

Andrew Gossen
Executive Director, Digital
Cornell University Alumni Affairs and Development

Find Andrew Online:
Twitter: @agossen
LinkedIn: www.linkedin.com/in/andrewgossen

Andrew Gossen is the executive director for digital in Cornell University's Division of Alumni Affairs and Development. He joined Cornell in 2010 to spearhead the integration of digital technologies into the division's strategic plan. Previously, Gossen spent eight years at the Alumni Association of Princeton University in a number of diverse roles. His main focus is on the use of digital technologies, including social media, to build audiences and mobilize them on behalf of a range of causes and organizations.

In addition to speaking frequently on this topic to domestic and international audiences, he serves as co-host of HigherEdLive’s Advancement Live channel, a monthly web show providing thought leadership and professional development for higher ed alumni affairs, communications, and fundraising professionals. He has served on the Council for the Advancement and Support of Education’s (CASE) Commission on Alumni Relations, co-chaired the CASE Joint Commission Task Force on Social Media, and served on the Advisory Group of Alumni Futures.

Gossen holds a bachelor's degree from Princeton and a doctorate in social anthropology from Harvard University.


Meg Weber

Meg Weber
Executive Director of Annual Giving
Colorado State University

Meg Weber is the executive director of annual giving for Colorado State University, where she has served since 2011. At CSU, she oversees a centralized, integrated annual giving program targeting a diverse constituent base including alumni, parents, faculty and staff, and grateful clients as well as a recent emphasis on students and young alumni. Under Weber's leadership, CSU has implemented several innovative programs and shifted to a data-driven approach to planning and decision-making. As a result, CSU has increased its alumni participation rate by more than 47% percent since 2011 and set institutional records for overall numbers of donors in each of the last five years.

Weber has more than 20 years' experience in the field of advancement, and considers herself a bona fide annual giving nerd. With a career focused on annual giving at large public universities, Weber has held positions with Washington State University, University of North Texas, and University of Texas at Arlington. Weber also serves as an industry adviser for Community Funded. She is a proud graduate of Washington State University.



Speakers

Nicole Cook
Director, Marketing & Participation
Cornell University


Alexis Kanda-Olmstead
Managing Director for Talent Management, Training and Support
Colorado State University


Catherine Marhenke
Associate Director, Annual Giving
Colgate University

Catherine Marhenke serves as associate director, annual giving at Colgate University in Hamilton, New York. Catherine is responsible for the marketing efforts that contribute to Colgate's $13 million annual fund. She oversees professional staff and programs that focus on recent alumni participation, volunteer management, stewardship, and student philanthropy. Her team drives Colgate's 48% annual alumni participation rate.

Catherine came to Colgate in 2016, bringing with her a decade of non-profit and higher education fundraising experience, including roles at the University of Central Arkansas and the Arkansas Symphony Orchestra. Her expertise lies in multi-channel unrestricted fundraising including direct mail, digital strategy, and emerging trends.

Catherine earned her bachelor's degree in theatre from the University of South Carolina and her MS in community and economic development from the University of Central Arkansas. She is a certified Raisers Edge user and currently serves on Colgate's RE NXT Core Implementation team.



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