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Can't attend the Conference for Senior Annual Giving Professionals ? Now you can with CASE Simulcast—a live, interactive video broadcast that will allow you to engage in conference sessions in real time-from the comfort of your office.

It's convenient, it's easy and it's the next best thing to being there.

Follow these simple steps to participate in a CASE Simulcast Session from the Conference for Senior Annual Giving Professionals :

1. Choose from the list of simulcast sessions below—attend one, two or more!
2. Register online for your selected sessions.
3. Download session handouts prior to or during the event
4. Log on to your computer on the time and day of your session, and participate from the comfort of your own office.

It's that easy!

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Archived Simulcast Session Recordings Now Available

Purchase of Archived Simulcast Session Recording(s)
You can access the simulcast link 10 times within a 3 month period directly following the date of the live event. Presentation materials can be accessed via the link provided in the email confirmation. Basic technology instructions for successful viewing of the simulcast archive can also be found at this link. Please note that availability of the archive is dependent upon permission from the speaker(s). Archived recordings are generally available within a week from the live event. The pricing is the same as the live event.

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Wednesday, May 11

NO SIMULCAST SESSIONS ON THIS DAY

Thursday, May 12

9:00 - 10:00AM EDT (60 minutes)
Habit Forming and Peer Influence in Alumni Giving
Both long-term habit forming and the influence of peers are hypothesized to have great effects on charitable giving. Dr. Meer, using data collected from a large panel of alumni from a private selective research university, documents the existence and extent of these effects.
Speaker: Jonathan Meer, Assistant Professor Public Economics, Texas A&M University

10:15 - 11:15AM EDT (60 minutes)
Student Giving and Young Alumni
The Millenials are the largest cohort of individuals in history (surpassing even the Baby Boomers) and young alumni compromise 25% or more of alumni for most universities. This important demographic can make - or break - alumni participation numbers in all institutions. Using real examples from UNC, Penn, and other institutions, this session will examine tactics for increase engagement and giving from young audiences.
Speakers: Beth Braxton, Director of Annual Giving, University of North Carolina, Chapel Hill; Jonathan Meer, Assistant Professor Public Economics, Texas A&M University

11:30AM - 12:30PM EDT (60 minutes)
Trends in Annual Giving - General Session
Annual giving is the one operation within development that is ever-changing. Twenty years ago who would have guessed that we'd be making gifts "on-line" or that we'd need to send more than two direct mail appeals each year to reach our goal? This session will cover national trends in annual giving - from participation to dollars raised; phone, mail and email trends; and annual giving stewardship and giving societies. Come learn what's new in the world of annual giving.
Speaker: Shaun Keister, Annual Giving Consultant, Campbell & Company

3:15 - 4:15PM EDT (60 minutes)
Stewardship: Not Just for Major Gifts Anymore
Regardless of gift size, today's annual fund donors expect more than a gift receipt acknowledging their contribution. Donors are looking to see the impact their philanthropy and the collective resources of the annual fund are having on the institution. As we recognize that retaining donors is essential for long term success, creating robust stewardship programs for your annual fund donors across all levels is mission critical. In this session, we will explore the various messages and channels-events, email, video, and traditional mail-that have proven to be effective touches in annual fund stewardship.
Speaker: Julia Motl Lowe, Director, Prospect Management & Annual Giving Strategy, Tufts University

Friday, May 13

8:30 - 9:30AM EDT (60 minutes)
Parents Fundraising: Engaging Philanthropic Parents
Never mind the ‘helicopter' and ‘hovercraft' labels given to parents today. If offered the opportunity and asked, parents will provide generous philanthropic gifts in support of your institution and their child's experience. Whether your parent efforts are achieving great results or just getting off the ground, come prepared to discuss strategies for engaging parents and encouraging their involvement as valued partners in your advancement efforts.
Speaker: Chris Bingley, Vice President and Senior Consultant, RuffaloCody

9:45 - 10:45AM EDT (60 minutes)
Common Social Media Mistakes and How to Avoid Them
There are numerous lists of social media mistakes and rules for managing a social media presence. This presentation will provide things that are relatively easy for your annual giving program to address and build success upon.
Speaker: Devin Mathias, Consultant, Marts & Lundy

11:00AM - 12:00PM EDT (60 minutes)
Crunching the Numbers: Data Driven Decisions
Annual giving has the advantage of being the most measurable program in any overall development operation. But it is easy to become buried in numbers! Learn which metrics matter the most. This session will explore the key benchmarks for a good program, including retention, reactivation, acquisition, upgrading, and participation. We'll discuss not only the important measures but industry benchmarks that will help you determine where your own program can improve. Gain ideas of how to use these key indicators to market your program to campus stakeholders. This session will also cover the role of benchmarking internally and externally.
Speaker: Shaun B. Keister

Pricing

Register now to receive these introductory rates!
Click on the registration link at the top of this section.

Purchase of Simulcast Session(s)
Your registration for the live simulcast includes one free view of the archived recording. Access to this link is available anytime within a 3 month period directly following the date of the live event. Presentation materials can be accessed via the link provided in the email confirmation. Basic technology instructions for successful viewing of the simulcast can also be found at this link.

Purchase of Archived Simulcast Session Recording(s)
You can access the simulcast link 10 times within a 3 month period directly following the date of the live event. Presentation materials can be accessed via the link provided in the email confirmation. Basic technology instructions for successful viewing of the simulcast archive can also be found at this link. Please note that availability of the archive is dependent upon permission from the speaker(s). Archived recordings are generally available within a week from the live event. The pricing is the same as the live event.