Shirley Lo—Assistant Director of Development
University of Hong Kong—Hong Kong
Conferences & Training

Conference for Senior Annual Giving Professionals

May 11 - 13, 2011
Hyatt Regency Sarasota
Sarasota, Fla., United States


Annual giving is a microcosm of development and is a dynamic, interesting and evolving profession. The key to success in any annual giving program is to plan strategically for both the short-term financial needs of your institution as well as long-term growth in dollars, donors and major gift and planned giving prospects. Learning to do both is a must for annual giving directors, associate and assistant directors.

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This conference will provide innovative, exciting and invigorating ideas to help your program reach your institution's goals, as well as an environment to help grow your passion and pride for the annual giving profession.

 


Benefits of Attending
  • Learn proven, effective strategies from knowledgeable faculty with extensive annual giving and development experience.
  • Discuss current trends in annual giving, including social media and texting.
  • Get specific examples from a variety of annual giving programs that can be immediately integrated into programs of all sizes.
  • Explore ways to effectively manage relationships with your supervisors and those you manage to enhance teamwork and personal professional growth.
  • Network with peers from around the country.

 

Who should attend
  • Executive directors and directors of annual giving interested in providing a more strategic plan in the evolving landscape of annual giving.
  • Associate and assistant directors of annual giving looking for ideas to strengthen their institution's annual giving program.
  • Annual giving professionals who are interested in growing professionally in the field of annual giving.

Books available for Purchase at this Conference
11 Questions Every Donor Asks and the Answers All Donors Crave: How You Can Inspire Someone to Give Generously
Across Frontiers: New International Perspectives on Educational Fundraising
Annual Giving: A Practical Approach
Asking: A 59-Minute Guide to Everything Board Members, Volunteers, and Staff Must Know to Secure the Gift
Baseball, Fundraising, and the 80/20 Rule: Studies in Data Mining
Fundraising When Money Is Tight: A Strategic and Practical Guide to Surviving Tough Times and Thriving in the Future
Innovations in Annual Giving: 10 Departures That Worked
Intentional Stewardship: Bringing Your Donors to Their Highest Level of Philanthropy
More Innovations in Annual Giving: Ten Global Departures That Worked
New Rules of Marketing and PR, The: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly
The People First Approach: A Guide to Recruiting, Developing, and Retaining the Right People

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