Annual Conference for Media Relations Professionals
March 1 - 3, 2016 Omni Shoreham Hotel Washington, D.C., United States
Technology has re-mapped the communications field. Traditional media has changed due to the ever-growing digital landscape. Join us in Washington, D.C., and discover how to reach your audiences more directly through social and digital media, while still landing placements through the national press or your local newspapers and broadcast stations. You'll learn to embrace technology and find out how to put it to work for your institution.
This conference is designed for professionals with mid- and senior-level responsibility.
Benefits of Attending
Learn how to make your message stand out.
Improve your institution's media relations strategies and tactics.
Hone message development, crisis response and issues management techniques.
Expand your network of colleagues within the profession.
Learn how to better navigate today's highly fragmented media environment and discover how to leverage social media to your institution's benefit.
Exchange ideas that can enhance the professional knowledge, standards and ethics of the media relations industry
Who Should Attend
Media relations directors, managers and writers
Social media directors, managers and writers
Public affairs/public relations directors and managers
Communications directors, coordinators and specialists
External relations directors and managers
Public information officers
Asia-Pacific Institute for Advancement Services Professionals