09.30 Registration and Refreshments

10.00 Welcome and Introductions
Joyce Achampong, Head of Events and Conferences, CASE Europe

10.05 Using volunteers
Chris Brown, International Alumni Officer and Amy Webb, Volunteer Co-ordinator, King's College London

10.45 Events and the community
Kirsty Mack, Head of Stakeholder Relations and Events, University of Birmingham

11.45 Refreshments and networking break

12.15 How to measure the Return on Investment of your events programme
Peter Haigh, Principal Consultant, Hamilton Haigh Associates

13.00 Faculty firing line with morning speakers

13.15 Lunch and networking break

14.15 Events to maximise engagement, high profile alumni
Jason Coolman, Director, Alumni Affairs, University Waterloo

14.55 Social Media in event promotion
Perry Hewitt, Director, Digital Communications and Communications Services, Harvard University [presentation by WebEx]

15.35 Faculty firing line with afternoon speakers

15.55 Refreshments and networking break

16.25 Group Challenge Activity
Surgery on issues in event management

16.55 Report back from groups

17.15 Seminar ends