Robert Hill—Vice Chancellor for Public Affairs
University of Pittsburgh—Pittsburgh, Pa.
United States
Conferences & Training
Expert Forum: Development Services
Programme

Led by Shelby Radcliffe, Executive Director of Campaign Administration, Development and Alumni Relations, Bucknell University, USA  and Katherine Muller, Director of Operations, Advancement, London Business School

09.30 Registration and refreshments

09.55 Introduction
Kate Hunter, Executive Director, CASE Europe

10.00 Welcome, Small Group Introductions, and Expert Summit Goal Setting
Goal setting, challenges, setting the scene

11.00 Development Services: The Knowledge Center for 21st Century Advancement

This session will provide a foundation for the rest of the day - exploring best practice themes from experts around the globe and facilitating discussion about the frontiers of development services.
Shelby Kloures Radcliffe, Executive Director of Campaign Administration, Development and Alumni Relations, Bucknell University, USA

12.00 Lunch and discussion with groups

13.00 You can't manage what you can't measure-providing analysis that influences strategic decisions

Put two development services professionals in a room and eventually the conversation will turn to metrics and reporting. These core responsibilities are fundamental to our operations but they are not basic at all. Excelling in this arena can propel an entire organization forward.
Katherine Muller, Director of Operations, Advancement, London Business School

14.00 The Power of Analytics

American colleges and universities have been spoiled by access to volumes of information on their alumni and parents. The competitive philanthropic market has forced many, however, to think more critically about how scores and models can dramatically improve programmatic effectiveness. Taking a nod from the fields of marketing and member-based fundraising, colleges and universities everywhere are starting to realize the potential of these analytical tools. This session will introduce the basic principals of scoring and modeling as well as some specific (and easy to build) tools you can utilize to dramatically influence your organizations fundraising success across all development programs.
Shelby Kloures Radcliffe, Executive Director of Campaign Administration, Development and Alumni Relations, Bucknell University, USA and Katherine Muller, Director of Operations, Advancement, London Business School

15.00 Networking and Refreshment break

15.15 Embedding Operations in the Advancement Organization

Making time for innovative projects can be tricky business. Introducing analytical work, proactive research, let alone prospect pool analytics, requires an efficient and effective operation as well as some relationship building skills and political savvy. This session will help you to identify your best strategy for moving your research office to best practice in three (or less) years.
Shelby Kloures Radcliffe, Executive Director of Campaign Administration, Development and Alumni Relations, Bucknell University, USA

16.30 Conclusions

 CASE Europe reserves the right to alter the programme at any time.

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