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Feb. 7 - 9, 2011
Sheraton Riverwalk
Tampa, Fla., United States
Co-sponsored with AASP
Association for Advancement Services Professionals
Successful fundraising operations share many traits, chief among them a robust and well-managed prospect pipeline. Development researchers provide the vital services that ensure their organizations devote appropriate attention to the most essential prospective donors, and therefore secure the greatest support for their organizational missions. Join us in Tampa as we examine the role of research and prospect management professionals from many perspectives.
- Learn to use metrics and analysis to tie research to fundraising success.
- Review state-of-the-art analytics to use across the advancement operation.
- Discover how to market your research and prospect management programs to internal clients.
- Discuss the critical difference research brings to the advancement process, and the leadership roles that can follow.
- Assess the relationship among advancement services professionals and front-line fundraisers to maximize the contributions of each group
Who Should Attend
- Development research practitioners
- Prospect management practitioners
- Advancement services directors
- Prospect development managers
- Those looking to implement or improve prospect research or prospect management programs
- Those looking to implement or improve analytics programs
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