Message From Your Chair

You're doing what? Planning a campaign in this economic environment? Of course you are, and you should.

Campaigns have tremendous impacts on colleges and universities, and not just financially. Perhaps now more than ever our institutions need thoughtful and strategic campaigns to advance their missions and grow their enterprises. This conference will explore the benefits and core elements of successful campaigns, with particular attention paid to best practices and new strategies to address the challenges we face in today's economic climate. Topics include: planning a successful campaign, engaging university leadership and volunteers, funding and staffing your campaign, inspiring your top potential donors, maintaining momentum, and measuring success.

I hope you will join us for what promises to be a lively and interactive conversation that will make us all better prepared to lead our institutions through these transformational campaigns.

 Kevin J. Heaney, Conference Chair
Vice President for Constituent Development Programs & Associate Campaign Director
Oregon State University Foundation

Kevin Heaney is the vice president for constituent development programs and associate campaign director at the Oregon State University Foundation. He oversees the constituent-based development programs for the Colleges of Agricultural Sciences, Business, Education, Engineering, Forestry, Health and Human Sciences, Liberal Arts, Oceanic and Atmospheric Sciences, Pharmacy, Science, and Veterinary Medicine, as well as the Linus Pauling Institute and the Oregon 4-H Leadership Development Program. In addition, he is part of the leadership team for OSU's first comprehensive campaign-The Campaign for OSU: This Amazing Place, This Historic Moment.

Prior to joining the OSU Foundation, Heaney served in a variety of major gift and planned giving capacities at Georgetown University (The Third Century Campaign), Johns Hopkins University (The Johns Hopkins Campaign: Knowledge for the World) and Harvard University (The University Campaign).

He has a bachelor's degree from the University of Cincinnati, a master's degree from Columbia University, and a juris doctorate from Boston College Law School.

Elizabeth B. "Beth" Herman
Vice President for College Advancement
Washington College

Beth Herman has worked in educational advancement for 24 years, specializing in major gift solicitation, board development, annual giving, alumni relations, staffing presidents and managing campaigns.

Herman became vice president for college advancement at Washington College in February 2005. In her first five years, she has implemented best practices for annual and major gift fundraising; cultivated and solicited large gifts; recruited new major gift, Washington Fund, advancement services, and alumni relations talent; established and staffed the President's Leadership Council; and developed a reinvigorated alumni relations program. In partnership with President Tipson, board members and other volunteers, Herman and her staff have built The Washington Fund for flexible annual gifts and conducted successful campaigns for the John Toll Science Center, Roy Kirby, Jr. Stadium and Gibson Arts Center while preparing for a comprehensive campaign.

Prior to joining Washington College she was vice president for college advancement at Franklin & Marshall College, where she managed 40 development, alumni relations and communications staff and launched new campaigns for a science center and Writer's House. From 1993 to 2003, Herman served as associate vice president for development at the University of Puget Sound, where she helped to double total gift income to the university; planned and managed the Charting the Future Campaign, raising $68.5m (137 percent of goal); and assisted in dramatically increasing alumni membership on the Board of Trustees.

Before Puget Sound, Herman served as director of development for the University of Washington's College of Forest Resources and Center for Urban Horticulture (1990-93); as director of annual giving a the University of Redlands (1986-1990); and as communications/annual fund director at Charles Wright Academy (1985-86).

An occasional consultant and frequent presenter, Herman received CASE's Crystal Apple Award for Excellence in Teaching in 2001, awarded to faculty members rated as stellar speakers for at least 10 different national conferences. She is a published author with award-winning essays placed in Equus magazine and Flying Changes, the Pacific Northwest sport horse magazine.

Joseph P. Kender Jr.
Vice President for Advancement
Lehigh University

Joseph P. Kender Jr. serves as vice president for advancement at Lehigh University. Under his leadership, the university completed a $500M campaign in December 2009. Prior to his tenure at Lehigh, he was the vice president for development and alumni relations at Saint Joseph's University in Philadelphia.

Previously, Kender worked for Georgetown University where he served as associate vice president and campaign manager for their $1 billion Third Century Campaign. While at Georgetown he also served as associate vice president for Medical Center Development and director of the annual fund.

Kender began his work in the development profession in 1988 by working for his alma mater, Lehigh University, until 1996. He returned to Lehigh as vice president fro advancement in January 2008.

In his twenty plus years of development experience, he has worked in virtually every facet of development and served on the CASE District II Board.

Kender holds a bachelor's degree and a master's degree in business administration both from Lehigh.