Campaign Communications

May 5 - 6, 2011
Hyatt Regency Penn's Landing
Philadelphia, Pa., United States

Find a campaign communications approach that is right for your institution, your donors and your communications team.

Held in conjunction with the Campaign Fundamentals and Campaign Strategies conferences.

Benefits of Attending

• Review best practices and emerging issues in campaign communications.
• Explore current trends in strategic planning, integrated communications, Web 2.0, social media and media relations.
• Identify the role of campaigns as institutional marketing platforms.
• Gain knowledge to help you understand various audience segments and how to best target them.

Who Should Attend

• Communications, development, and alumni professionals planning for or engaged in
  campaigns for their institutions