09.30 Registration, tea and coffee

09.55 Welcome
Joyce Achampong, head of Events and Conferences, CASE Europe

10.00 The science behind alumni relations
Jason Coolman, director, Alumni Affairs, University of Waterloo

10.45 Questions

11.00 Student engagement and the student experience
Clare Gordon, alumni events officer, University of Birmingham

11.45 Questions

11.50 Tea, coffee and networking break

12.05 Social and digital media for alumni relations
Andy Shaindlin, founder, Alumni Futures

12.30 Building value and turning in a profit with your alumni relations programme
Gretchen Dobson, senior associate director, Domestic and Regional Programs, Tufts University

13.10 Questions

13.30 Lunch

14.15 Be indispensable: how to make alumni relations the heart of your institution's priorities
Marina Pedreira-Vilarino, director of Development and Alumni Relations, University of Sussex

14.45 Questions

15.00 Tea, coffee and networking break

15.20 Analysis and key findings of the ICARS survey 

16.20 Discussion: Current Challenges in Alumni Relations.
Question & Answer session with the speakers of the day

17.00 Closing comments

17.15 End of Masterclass

 CASE Europe reserves the right to alter the programme at any time.