Onsite Resources

Look for these resources at the Conference for Community College Advancement. These materials will build upon the information you'll be learning in conference sessions.

Buy on site and save! You won't pay shipping charges when you purchase books at the conference and take them home with you. All publications will be sold at the CASE member price.

Materials available for purchase during the conference include:

• Alumni Relations: A Newcomer's Guide to Success
  This thoroughly revised and expanded edition of John Feudo's award-winning book offers expert advice and insight on annual funds, reunions, engaging young alumni, and more.

• CASE Reporting Standards and Management Guidelines
  This must-have resource has been updated and reorganized to include standards for benchmarking surveys and guidelines for fundraising management and campaigns. Includes access to sample gift agreements on the CASE website.

• Fundraising Habits of Supremely Successful Boards
  The 25 habits described in this book will help board members fully realize the potential that their talents hold.

• Fundraising Strategies for Community Colleges: The Definitive Guide for Advancement
  This comprehensive guide, written expressly for community colleges, offers practical advice and concrete steps on how to build a strong advancement team that encompasses annual fund, grants, major gift and planned giving programs. Recommended for development professionals, college presidents, board members, trustees, faculty leaders and others in leadership positions at community colleges.

• Getting the Green: Fundraising Campaigns for Community Colleges
  Community colleges fundraisers face special challenges. This book offers guidance for every step of planning, carrying out and following up on campaigns, from identifying supporters to thanking and retaining volunteers and donors.

• Growing Giving: A Guide to Securing Private Support for Your Community College
  As competition for state and local money mounts, community colleges must look beyond the public sector for funding: private support is needed. This book offers proven ways to grow relationships and identify giving opportunities.

• Pitch Perfect: Communicating with Traditional and Social Media for Scholars, Researchers, and Academic Leaders
  Learn how to tell your story about academic initiatives and scholarship in a compelling way, and gain an understanding of the needs and workings of traditional and digital media.

• Planned Giving Simplified: The Gift, the Giver, and the Gift Planner
  Learn why a planned giving program is necessary and how it will benefit the institution; estimate what it will cost and when it will pay off; and understand how it will fit into the institution's overall mission.

• Women and Philanthropy: Boldly Shaping a Better World
  An examination of the issues specific to women in their philanthropic endeavors, this book provides information through stories about women philanthropists and looks at the role and impact of women in giving, volunteering and social involvement.

• Writing Grant Proposals That Win
  Step-by-step examples and clear instructions provide the fundamentals about writing winning grant proposals: expressing the need for the project; describing objectives and activities; outlining an evaluation plan; creating a budget; what reviewers look for in proposal sections.
• The Real U
  Learn how to apply branding principles in a higher education context by getting the inside information through case studies of branding efforts at colleges and universities.

Consider adding these titles to your advancement library. Don't forget to leave a little extra room in your suitcase to carry home your new CASE books.