Opening Keynote Session
Sunday, Feb. 5
12:15-1:30
Dewitt Jones, Photographer
Dewitt Jones is one of America's top professional photographers. Twenty years with National Geographic photographing stories around the globe has earned him the reputation as a world-class photojournalist. As a motion picture director, two of Jones' films were nominated for Academy Awards.
In the business community, Jones' work is also well known. He rose to the forefront of creative marketing by photographing national advertising campaigns for organizations such as Dewar's Scotch, Canon and United Airlines.
Jones has published nine books including California! and John Muir's High Sierra. His most recent book, The Nature of Leadership, was created in collaboration with Stephen R. Covey.
He is recognized as a renowned lecturer. His genuine style and ability to communicate with audiences make his presentations truly outstanding. His inspirational messages are further discussed in his best-selling training programs.
Jones graduated from Dartmouth College with a bachelor's degree in drama and he holds a master's degree in filmmaking from the University of California at Los Angeles.
Tuesday, Feb. 7
9:00-10:00 AM
Sally Hogshead, Fascinate, Inc.
Growing up with the last name "Hogshead" would give anyone an unconventional point of view. Today, Sally Hogshead delivers fascinating ideas, whipsmart research and passionate action-all shaken and stirred with a tangy burst of inspiration.
In her keynote speech experiences, Hogshead teaches audiences how to instantly persuade and captivate in a world with a nine-second attention span. Her second book, FASCINATE, has been translated into 14 languages. Her research on fascination includes a proprietary three-year study, and deep-dive analysis by a top global research firm.
After graduating from Duke University, the second year of her career, Hogshead won more awards than any other writer in the United States. Today she frequently appears in national media including NBC's "Today Show" and The New York Times. The press has described her as "advertising's icon."
