Launch/Kickoffs
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Individual Special Events: Cornell University - Silver Medal
Best Practice
"Far Above...The Campaign for Cornell" was publicly launched on October 26, 2006, at a news conference in New York City. In addition to the media, the audience consisted of university stakeholders, local alumni leadership, and key state and city officials, including Mayor Michael Bloomberg. An Ithaca campus celebration took place the next day, Friday, October 27, and a staff celebration was held on Monday, October 30.
Individual Special Events: Tufts University - Silver Medal
Best Practice
On a starlit night in November 2006 at the historic Wang Theatre in downtown Boston, 600 donors, alumni, faculty, students, and Tufts University leaders gathered to celebrate and officially mark the launch of Beyond Boundaries: The Campaign for Tufts.
Individual Special Events: University of Virginia - Gold Medal
Best Practice
The University of Virginia publicly launched its $3 billion campaign in fall 2006 with 54 events over the course of four days. The pinnacle of the weekend was a gala celebration on Saturday, September 30. The weekend's objective was to celebrate fundraising success to date and generate enthusiasm for the campaign in a way that honored the university’s rich history and ignited a passion for the future.