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Special Events

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Social Media Event Coverage: Survival Guide for Small Teams
Article,  BriefCASE Article Quality posts matter more than quantity, agreed participants in CASE’s most recent #casesmc Twitter chat.

In The Unlikely Event
Article,  BriefCASE Article Consider three approaches to freshen event-planning staples: crowdsource visuals, engage the masses and change perspectives.

3 Reasons to Cut the Golf Tournament
Article,  BriefCASE Article Fundraising events can very easily be ineffective, says a CASE faculty member. Here are three reasons to rethink them.

Plan Before Staging an International or Regional Event
Article,  BriefCASE Article Event planners should research culture and etiquette before staging a special event in another country or region, says one experienced practitioner.

How Event Planners Can Get More for Their Money
Article,  BriefCASE Article Special event planners can ultimately save money by purchasing equipment that they will use repeatedly for all of their events, says one experienced practitioner.

U.K. Institutions See Opportunity in Olympics
Article,  BriefCASE Article Colleges and universities in the United Kingdom are hoping to capture some of the attention being focused on London as it hosts the 2012 Summer Olympic Games later this month.

SCHOOLS-L Followers Weigh in on Attracting Attendees to Independent School Events
Article,  BriefCASE Article Participants in a recent conversation on SCHOOLS-L, a CASE listserve for independent schools, shared strategies, tips and case studies on how to raise event attendance.

Campus Traditions Can Build Alumni, Financial Support
Article,  BriefCASE Article From pumpkin tossing competitions to convocation ceremonies in Latin, campus traditions that create a lasting bond between students and their institutions can play a vital role in nurturing alumni support, according to University Affairs.

Evaluate Alumni Events in Multiple Ways, Speakers Say
Article,  BriefCASE Article A key component of event management is evaluation, according to two faculty members speaking at the 2010 CASE Summer Institute in Alumni Relations.

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