Be Succinct and Specific when Making Cold Calls, Speaker Says
Article When making a cold call to a prospective donor, be succinct and specific by saying your name, noting where you're calling from and proposing a concrete time to meet in person, recommends a major gift officer who spoke at a recent CASE conference.

Study Proves Personal Ask is Most Effective
Article Donors to charitable organizations give more when they are asked in person and when someone they know makes the request, according to a new study conducted by the Center on Philanthropy at Indiana University.

Ask Strategic Questions and Listen to Reach Donors
Article What’s the best way to engage donors and generate interest in your institution?