Michelle Beckford—Corporate Communications Manager
University of Technology, Jamaica—Kingston
Jamaica
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Assessment & Benchmarking

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Using the VSE to Benchmark Your Fundraising Efforts (free webinar)
Ann Kaplan and Germaine Brandt Elkins for CASE
Online Seminar The Voluntary Support of Education (VSE) survey is considered to be the authoritative source for annual data on private giving to higher education and K-12 independent schools in the United States. This March 2013 recording provides an introduction to completing the survey, shows ways institutions can use VSE data and the Data Miner tool to benchmark and improve their fundraising, and offers insights about the most recent data on private giving to community colleges. Note: The recording lasts for 54 minutes and starts about five minutes into the presentation.

U.S. Colleges, Universities Raise $31B in FY2012
Article A survey released today by the Council for Aid to Education reveal that charitable contributions to colleges and universities in the United States increased by 2.3 percent in 2012 to $31 billion.

Benchmarking Tools Within Reach
Article Community colleges looking for a method to track their fundraising efforts in comparison to their peers should look no further than the Voluntary Support of Education survey, says one advancement leader.

Office Space: The True Measure of Loyalty
CURRENTS Article This article looks at the importance of benchmarking and assessing your annual fund program in order to improve your rate of donor retention and to create true donor loyalty, not just participation, by getting and keeping donors engaged in meaningful ways with your institution.

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