Charles Bacarisse—Vice President for Advancement
Houston Baptist University—Houston, Texas
United States
Browse by Professional Interest
Media Relations

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Specific Media Relations Programs: Waubonsee Community College - Gold Award
Best Practice Waubonsee Community College celebrated its 40th anniversary in 2006-2007. As part of the celebration, the college recognized and honored its top 40 alumni and students, calling them Waubonsee’s "Fabulous 40" to coincide with the anniversary theme of "Celebrating 40 Years of Student Success." The media relations campaign for the Fabulous 40 won an award from CASE in 2008.

Specific Media Relations Programs: Georgia Tech Research Institute - Silver Medal
Best Practice Georgia Tech Research Institute is the nonprofit applied research arm of the Georgia Institute of Technology. Nearly 80 percent of GTRI’s funded research comes from the U.S. military or military-related organizations, which could have a tremendously negative impact on the organization if there was a sudden downturn in federal military spending. To address this possibility, GTRI launched a media campaign to obtain widespread coverage of the institute’s non-military research programs and increase the number of non-military research contracts and collaborators.

Crisis Management: University of Pennsylvania School of Veterinary Medicine - Gold Medal
Best Practice When Kentucky Derby winner Barbaro was injured during the Preakness Stakes and rushed to the University of Pennsylvania School of Veterinary Medicine’s New Bolton Center, communications professionals were faced with a media frenzy that lasted for more than eight months. The resulting communications effort was extensive; through it, the school shared Barbaro's story and the hospital's research and work with the nation.

Specific Media Relations Projects: Georgia Institute of Technology - Bronze Medal
Best Practice Recognizing the need to develop safer military combat vehicles, the Office of Naval Research contacted the Georgia Tech Research Institute to design and build the ULTRA Armored Patrol vehicle. Unveiling concept and the finished product were accompanied by a complex and aggressive media relations effort.

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