Richard Liu—Alumni and Development Manager
Western Academy of Beijing—Beijing
People's Republic of China
Browse by Professional Interest
Recognition Programs

13 results



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On the Ground Floor
CURRENTS Article At Texas Woman's University, the alumni association was involved in the creation of an online student honor society, which is now helpful in turning those stellar students into engaged alumni.

Putting It Together
CURRENTS Article Carnegie Mellon University's Loyal Scots program aims to get alumni to both participate in events and give.

Gift of Swag
CURRENTS Article Longwood University figures out a way to engage alumni who are getting together on their own.

Advance Work: Invention Attention
CURRENTS Article The Rensselaer Polytechnic Institute alumni association created a brochure to highlight the institution's famous alumni. You may not know their names, but you do know their claims to fame.

Pillars in the Alumni Community
CURRENTS Article Alumni awards offer a chance to showcase the institution and strengthen alumni connections. Some institutions give numerous awards and others only a select few; some have formal ceremonies, and others keep it casual. The culture of the institution and the goals of the alumni association should determine your awards program.

Ethics Case Study: Tongue Tied
CURRENTS Article Is voting for an alumni award candidate based on past or potential giving to the institution ethical? CASE members respond.

Advance Work: Love, Alma Mater Style
CURRENTS Article Davenport University's alumni association created a contest to engage their alumniweds--alumni who married each other. The contest and subsequent event were a success beyond all expectations.

AdvanceWork: Class Acts
CURRENTS Article Alumni employees should be rewarded for their loyalty to alma mater. This article highlights several recognition efforts that advancement officers have implemented to celebrate and thank their alumni employees. Campuses profiled include Norfolk State University, Thomas Edison State College, Kennesaw State University, Simpson College, and the University of North Carolina at Greensboro.

AdvanceWork: Bona Fide Girl Power
CURRENTS Article Under the leadership of its first female board chair, St. Bonaventure University launched a new alumni award program to honor female graduates. The "Great Women of Bona's" program was tied successfully to an annual fund appeal by having the chair and female trustees do a phonathon to selected alumnae that raised $35,000 in a matter of hours.

AdvanceWork: A Golden Opportunity
CURRENTS Article The University of Scranton honors members of the 50-year reunion class by inviting them to follow graduates in the commencement procession.

In Advance: Hooray for Hollywood!
CURRENTS Article If your alumni association is fortunate to have an Oscar or other major award nominee or winner among its celebrity alumni, remember to stay in touch with them before, during and after the event. When Bethany College's Frances McDormand and W.H. Macy were nominated, the alumni office sent cards from students and staff. Consider inviting alumni to campus to watch the event on television, or invite the alumni back to campus to receive an honorary degree.

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