Tool of Engagement: Alumni Association Membership
Product Four alumni relations professionals from a variety of institutions and membership models share best practices, discuss the challenges of creating membership value and talk about their experiences with a range of marketing approaches to increase alumni engagement. The seminar includes a discussion of how alumni association membership structure relates to an institution's strategic plan and mission. This multimedia file is a recording of a webinar originally presented Jan. 14, 2010.

Lessons Learned in Transforming Alumni Relations
Product This webinar looks at how Rutgers University transformed its alumni relations program and the challenges that went along with the changes. Speakers share best practices learned through the process regarding communication, funding, interaction with alumni and working with university partners. This multimedia file is a recording of a webinar originally presented Oct. 22, 2009.