Michelle Beckford—Corporate Communications Manager
University of Technology, Jamaica—Kingston
Jamaica
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Prospect Research & Management

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Champions. Friends. Acquaintances. Donor Motivation Defined: A Lifestyle Segmentation Study Focused on the Attitudes, Motivations and Giving Behaviors of Alumni
Converge Consulting in alliance with CASE
White Paper Which alumni are most likely to become donors? This October 2011 white paper, the first in a series of three, explores the results of a study on the relation of alumni attitudes to the motivation to give.

Community Colleges: Growing Individual Giving with Effective Prospect Research
WealthEngine
White Paper This January 2010 white paper explores the extent to which prospect research is used by community colleges, particularly in the area of individual giving. Free registration is required to download the paper.

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