Use of Technology for Development and Alumni/Constituent Relations among CASE Members, 2012
Report This research explores the role of "advancement-enabling" technology in helping institutions meet their development and alumni relations goals. The report also looks at trends since the first study was conducted in 2010 and offers advice for dealing with technology-related advancement challenges. Isurus Market Research and Consulting analyzed the data for CASE and Ellucian, which fielded the survey.
Out of Thin Air, an Alumni Database
Article When the Northwest Technical College Foundation was established in 2005, it had a problem. The small Bemidji, Minn., institution and its predecessor colleges had never kept track of alumni data in their 40-year history. In 2009, the foundation set about the tall task of compiling its very first alumni database. And it found a significant number of alumni by asking local businesses for help in the search process.
Alumni & Donor Records Workshop
Conference Share best practices for maintaining a database that fosters communication with your constituents and drives successful fundraising efforts.
CURRENTS Article This article highlights eight of the 2010 Circle of Excellence Award winners. Each year the awards recognize the best programs and products in advancement services, alumni relations, communications, marketing, and fundraising.
Use of Technology for Development and Alumni Relations among CASE Members
White Paper This research explores the role of "advancement-enabling" technology in helping institutions meet their development and alumni relations goals. It includes data on how technology is being used, barriers to effective use of technology, and strategies for effective deployment of technology. The report is based on data provided by 357 advancement staff in higher education institutions and independent schools. Isurus Market Research and Consulting analyzed the data for CASE and SunGard Higher Education, which fielded the survey.
CURRENTS Article This article gives in-depth profiles of eight of the 2008 CASE Circle of Excellence Award winners. These winners were chosen to represent a wide range of types of institution as well as each aspect of advancement: fundraising, alumni relations, communications and marketing, and advancement services.
Newer Digital Tools Bridge Data Divide
Article The latest constituent relationship management technology is transforming the ability of advancement professionals to capture and analyze information about donors, both on campus and on the road.
Other Programs: Rollins College - Silver Medal
Best Practice The advancement services department at Rollins College is primarily responsible for the technical training of employees within the Division of Institutional Advancement. During the fall of 2006, staff saw an increased demand for SCT Banner and Nolij Web training and developed a Training on Demand program featuring custom Web videos.
Research Services: University of Colorado Foundation - Bronze Medal
Best Practice Staff of the University of Colorado Foundation conducted an audit of all projects to identify aspects of their work that could be automated. They spent a great deal of time producing "biographies" of current and prospective donors who attend athletic and other social events, which were used primarily by the university president and chancellors, the foundation president and their spouses who attend these events. Automating the biography function has exponentially benefited the organization and its fundraising operation.
Information Systems: McMaster University - Silver Medal
Best Practice When McMaster University decided to embark on its most ambitious fundraising campaign ever--a comprehensive campaign that would more than double the amount to be raised each year in 2006-2009--it needed to expand performance management and benchmarks for fundraisers beyond the number of completed visits. Stakeholders collaborated to create a Performance Management Report based on data in the institution's Advance C/S database.
Manager's Portfolio: Dogs Watching Television
CURRENTS Article Development head Helm describes lessons he learned after overseeing a database conversion at Colby College. He notes that the characteristics that make a good development officer -- such as optimism, outward orientation, a generalist background, diplomacy, and the ability to delegate -- can interfere with effective technology management. He offers some suggestions on managing technology: 1) Establish a good relationship with the information services staff. 2) Invest in training. 3) View technology as an operating cost, not a capital investment. 4) Value and nurture technology gurus.