Awards
Multimedia Campaigns

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Awards may be given to superior campaigns that use a variety of forms of media to achieve results. 

Entry Questions

Entry Instructions

Judging Criteria

Non-English Entries


Entry Questions


• Title of entry
• Provide a concise description of this entry
• Please provide the names of staff who worked on this entry
• Brief description of your institution/organization (type, enrollment, mission)
• State objectives of the campaign and how they support your institution's mission
• Describe what is innovative about your entry
• Describe the forms of media used in the campaign
• List your target audience(s) and how you addressed their needs
• If outside vendors/consultants were used, please explain what role they played
• Total budget for entry, excluding salaries but including the cost of vendors/consultants
• Describe your results and how you met your goals and objectives; if this is a recently launched program, describe your plans to evaluate it
• Please provide the name of the head of your institution
• So that we may recognize our winners through social media, please provide your institution's preferred @handle and/or #hashtag. (For example: @CASEAdvance #CASECOE)
• Share any additional information to clarify the purpose and/or outcome of this work


Entry Instructions

Each campaign constitutes a single entry. Programs may be ongoing or new this year but must have been in place long enough to show quantifiable results. Winning programs may not be resubmitted for an award within three years of their first submission.

Submit your entry with attachments through our online entry process.
Your entry form and supporting documents must be submitted online no later than March 9, 2018. This category will be reviewed electronically and need not be mailed to the judging location. However, please print out your entry application for your records.


Judging Criteria

Grand Gold, Gold, Silver and Bronze awards may be given to superior multimedia campaigns.

The judges will look at:
• Program objectives and how they support your institution's mission
• Strategic use of media
• Understanding of your target audience(s)
• Innovative and creative ideas
• Effective use of available resources
• Results (Did you meet your goals? How?


Non-English Entries

CASE welcomes entries in other languages besides English in this category. While entry questions must be completed in English to facilitate judging, entry materials written in languages other than English are eligible for recognition as long as such materials are accompanied by brief explanations written in English.

You will be able to attach materials and include explanations in English during the online entry process.


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